Sync product behavior data directly into your CRM and marketing automation. Stop manually exporting CSVs, building static lists, or guessing which product signals matter for sales and marketing. Redbird AI keeps your HubSpot contacts enriched with real-time engagement metrics from Amplitude.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically create or update HubSpot contacts when users cross engagement thresholds in Amplitude. Enrich contact records with product usage scores, feature adoption data, and lifecycle stage. Sales teams work from a CRM that reflects actual product behavior, not just form fills.
When you define a new behavioral segment in Amplitude—power users, at-risk accounts, feature adopters—automatically create matching contact lists in HubSpot. Marketing can launch campaigns based on actual product usage patterns without manual exports or stale data.
Send automated email sequences through HubSpot when users hit key activation events in Amplitude. First value moment, feature discovery, or usage frequency thresholds become immediate marketing triggers. Nurture campaigns run on real product signals, not arbitrary timers.
Push deal stage, lead source, company size, and email engagement metrics from HubSpot into Amplitude as user properties. Product teams can analyze feature adoption by customer segment, campaign source, or sales pipeline stage. Close the loop between marketing attribution and product analytics.
Monitor retention cohorts and engagement trends in Amplitude, then create tasks or notifications in HubSpot when key accounts show drop-off patterns. Customer success and sales get proactive alerts based on product usage, not just support tickets. Churn prevention becomes data-driven.
When Amplitude experiments reach statistical significance, automatically tag exposed users in HubSpot with variant assignments and winning experiences. Marketing can send targeted messaging to specific test groups or analyze how experiment participation affects pipeline. Product and growth teams stay aligned.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and HubSpot with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Amplitude's behavioral event schemas and HubSpot's contact properties, custom fields, and workflow triggers—so your product analytics and CRM stay in sync without constant manual mapping.
Redbird maps Amplitude event properties, user traits, and computed attributes to HubSpot contact fields, custom properties, and list membership automatically. The system understands cohort definitions, retention metrics, and behavioral segments on the Amplitude side, and knows how to structure that data as contact properties, deal attributes, and workflow enrollment criteria in HubSpot. When your product schema evolves or you add new custom events, Redbird adapts the sync without breaking existing automations.
faster than building custom ETL between Amplitude and HubSpot
Redbird can pull from Amplitude and HubSpot simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or HubSpot.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into HubSpot, or from HubSpot back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automation from any event in Amplitude or HubSpot—from user milestones to deal stage changes.
Fires when a user qualifies for a saved cohort based on event patterns or property criteria.
Triggers when a user's activity level or engagement metric passes a defined value.
Activates when a user completes a specific event sequence or uses a feature for the first time.
Write or update custom user properties in Amplitude with data from other systems.
Generate derived metrics like usage frequency or time since last session for user profiles.
Apply metadata indicating which A/B test variation a user experienced.
Fires when a contact moves between stages like subscriber, lead, MQL, SQL, or customer.
Triggers when an associated deal enters a specific stage in the sales pipeline.
Activates when a contact opens, clicks, or replies to a specific marketing email.
Add new contacts or enrich existing records with custom properties and behavioral data.
Enroll contacts in segmented lists for targeted campaigns or sales workflows.
Generate follow-up tasks or log activity notes on contact or deal records.
Stop running product-led growth on disconnected tools. Connect Amplitude and HubSpot with Redbird AI and turn behavioral analytics into automated marketing and sales action.