Retail + E-Commerce

Know what's selling, what isn't, and why — before the opportunity passes.

Redbird automates the sales analytics, inventory monitoring, customer intelligence, and financial reporting workflows that retail and e-commerce companies depend on to stay ahead of the market.

Retail and e-commerce data automation illustration

Retail moves faster than ever — but the data workflows that should drive decisions are still catching up.

Modern retail and e-commerce companies operate across more channels, markets, and data sources than ever before. In-store POS, e-commerce transactions, marketplace feeds, loyalty data, inventory systems, and vendor portals all generate continuous streams of information — but turning that information into decisions fast enough to matter is still a manual, time-consuming process for most organizations. In a business where a week of missed signals on inventory, promotions, or customer behavior can meaningfully impact the bottom line, the speed of the analytics matters as much as the quality.

Merchandising decisions are made on stale data

By the time category performance reports are manually assembled from POS and inventory systems, formatted, and distributed, the data is days old. Merchants and buyers are making assortment, allocation, and replenishment decisions without a current picture of what's happening on the shelf or the site.

Promotional performance is measured too late to matter

Evaluating whether a promotion worked — sell-through rate, margin impact, inventory liquidation — requires pulling from multiple systems and applying manual calculations. By the time the analysis is ready, the next promotion has already launched and the learnings can't be applied.

Customer data is fragmented across channels

Transaction data, loyalty program data, and digital behavioral data each live in different systems. Building a unified view of customer behavior — acquisition, retention, basket composition, lifetime value — requires manual integration work that most teams don't have the capacity to do on a recurring basis.

AI workflow automation across every retail function — from merchandising and marketing to supply chain and finance.

Merchandising & Buying

Automate category performance reporting, inventory health monitoring, and assortment analysis — pulling from POS, e-commerce, and inventory systems daily. Merchants and buyers get current, formatted performance data without waiting for manual report assembly, and exception flags surface stockout risks and overstock situations before they become costly.

Marketing & Customer Analytics

Unify transaction, loyalty, and digital behavioral data to automate customer segmentation, cohort analysis, and marketing attribution reporting. Campaign performance reports are generated automatically across channels — giving marketing teams the consistent, timely data they need to optimize spend and personalize outreach.

Supply Chain & Operations

Monitor inbound shipment status, vendor on-time delivery, and inventory positions across the distribution network. Automate the operational reporting and exception flagging that keeps supply chain teams proactive rather than reactive.

Finance

Automate financial reporting across banners, channels, and geographies — P&L by category, promotional spend reconciliation, margin analysis — so finance teams close faster and spend less time assembling the data that underlies commercial performance reviews.

E-Commerce & Digital

Pull performance data from e-commerce platforms, marketplaces, and digital marketing channels into automated reporting workflows. Track conversion funnels, customer acquisition costs, and digital revenue attribution consistently — without manual exports from a dozen different platforms.

Connects to the retail and e-commerce systems your organization already uses

Works with every tool your team uses today — and anything you add tomorrow.

Shopify Salesforce Commerce Cloud Oracle Retail Amazon Seller Central Walmart Marketplace Google Analytics 4 Klaviyo SAP Retail Manhattan Associates Snowflake Excel PowerPoint + any tool you use

Ready to make merchandising and commercial decisions with better, faster data?

Retail and e-commerce companies use Redbird to automate the data workflows that drive merchandising, marketing, supply chain, and financial performance — at the speed the industry demands.