Connect HubSpot and
The Trade Desk with AI

Sync CRM audiences to programmatic campaigns and pull ad performance into your funnel reports automatically. Stop exporting contact lists, manually updating audience segments, and reconciling campaign data across spreadsheets.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-value contact segments to The Trade Desk for retargeting

Automatically push HubSpot contact lists—filtered by lifecycle stage, deal value, or engagement score—into The Trade Desk as audience segments. Keep your DSP audiences fresh as contacts move through your funnel without manual CSV exports or audience builder updates.

Update HubSpot contact records with ad exposure and engagement data

Write The Trade Desk impression, click, and video completion data back to individual HubSpot contact records. Give sales and marketing teams visibility into which accounts saw which ads, enabling smarter outreach and attribution analysis at the contact level.

Create The Trade Desk suppression lists from closed deals and customers

Automatically exclude HubSpot contacts marked as customers or closed-won deals from prospecting campaigns in The Trade Desk. Prevent wasted ad spend on audiences who've already converted, with suppression lists that update daily as deals close.

Pull campaign performance metrics into HubSpot custom objects for unified reporting

Sync The Trade Desk campaign spend, impressions, clicks, and conversions into HubSpot as custom objects linked to campaigns or deals. Build full-funnel reports in HubSpot that connect programmatic performance to pipeline and revenue without switching platforms.

Trigger HubSpot workflows when ad campaign performance crosses thresholds

Fire HubSpot automation workflows when The Trade Desk campaigns hit spend limits, exceed target CPA, or achieve impression goals. Alert account managers, pause related email campaigns, or escalate high-performing segments to sales automatically.

Build lookalike audiences in The Trade Desk from HubSpot deal properties

Export contact segments based on HubSpot deal stage, industry, company size, or custom properties to The Trade Desk for lookalike modeling. Scale programmatic prospecting by targeting audiences that mirror your highest-value closed deals.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize HubSpot and The Trade Desk with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands HubSpot's contact properties, list memberships, and lifecycle stages alongside The Trade Desk's audience taxonomy, campaign structures, and performance schemas—no middleware or mapping tables required.

AI that speaks CRM and DSP fluently

Redbird maps HubSpot contact fields, custom properties, and list filters directly to The Trade Desk audience segments, data elements, and first-party data onboarding formats. It handles bidirectional sync of campaign IDs, ad group hierarchies, and performance metrics back to HubSpot custom objects or contact properties. The platform understands UID2 hashing requirements, audience size thresholds, and attribution window logic—so your syncs stay compliant and actionable without custom API work.

Contact list to audience segment mapping
Campaign performance to custom object sync
UID2 hashing and PII handling
Lifecycle stage-based targeting rules
10×

faster audience activation than CSV exports and manual DSP uploads

No downloading lists, formatting files, or waiting for audience processing delays

Auto-generated reports

Redbird can pull from HubSpot and The Trade Desk simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either HubSpot or The Trade Desk.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from HubSpot into The Trade Desk, or from The Trade Desk back into HubSpot. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any contact update, campaign event, or performance threshold in either HubSpot or The Trade Desk.

HubSpot
Triggers & Actions
Trigger

Contact enters or exits list

Fire when a HubSpot contact is added to or removed from a static or active list based on properties or behavior.

Trigger

Deal stage changes

Trigger when a HubSpot deal moves to a new pipeline stage, such as SQL, Opportunity, or Closed Won.

Trigger

Contact property updated

Run workflows when specific HubSpot contact fields change, like lifecycle stage, lead score, or custom segmentation properties.

Action

Create or update contact

Add new contacts to HubSpot or update existing contact records with enriched data or ad engagement properties.

Action

Add contact to list

Assign HubSpot contacts to static lists for segmentation, nurture workflows, or reporting cohorts.

Action

Create custom object record

Write structured data—like campaign performance or ad exposure events—into HubSpot custom objects linked to contacts or deals.

The Trade Desk
Triggers & Actions
Trigger

Campaign performance threshold crossed

Fire when a The Trade Desk campaign exceeds spend limits, hits CPA targets, or reaches impression or conversion goals.

Trigger

Audience size changes

Trigger when a first-party audience segment in The Trade Desk grows or shrinks beyond defined thresholds.

Trigger

Ad group status updated

Run workflows when ad groups are activated, paused, or completed in The Trade Desk campaigns.

Action

Create or update audience segment

Push contact lists or UID2-hashed identifiers to The Trade Desk as first-party audience segments for targeting or suppression.

Action

Pause or activate campaign

Programmatically control The Trade Desk campaign status based on CRM signals like budget exhaustion or deal milestones.

Action

Retrieve campaign performance data

Pull impressions, clicks, spend, conversions, and frequency metrics from The Trade Desk campaigns for reporting or analysis.

HubSpot
+
The Trade Desk

Ready to connect your stack?

Sync HubSpot audiences to The Trade Desk and pull programmatic performance into your CRM automatically. See how Redbird eliminates the manual work between your growth platform and your DSP.

Get started → Book a demo