Sync Google Ads with Semrush to automate competitive intelligence and campaign analysis. Stop manually exporting campaign data to cross-reference with keyword research, competitor ad tracking, and SEO insights. Redbird AI connects your paid search performance directly to your competitive analysis workflows.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull keyword difficulty scores, search volume trends, and CPC benchmarks from Semrush into Google Ads campaign planning. Surface high-intent, low-competition keywords before you build campaigns. Keep bid strategies aligned with competitive intelligence as market conditions change.
Send daily campaign metrics, keyword-level performance, and conversion data from Google Ads into Semrush tracking dashboards. Compare organic and paid performance in one view. Automatically update paid search reports with actual spend, impressions, and ROAS without manual exports.
Trigger notifications when Semrush identifies new competitor ad copy, keyword bidding changes, or landing page updates in your target markets. Route alerts to Slack or email with campaign context. Respond to competitive threats before they impact your impression share.
Automatically create weekly or monthly reports that overlay your Google Ads metrics against competitor spend estimates, keyword ranking changes, and market share data from Semrush. Contextualize performance with industry benchmarks. Deliver executive-ready insights showing both your results and the competitive landscape.
When keywords drop below target ROAS or quality score thresholds, automatically flag them in Semrush for competitor ad copy analysis and organic ranking research. Identify whether to adjust bids, pause keywords, or shift to SEO. Surface gaps between your paid strategy and what's winning organically.
Use Semrush search volume forecasts and trend data to trigger Google Ads bid strategy changes before demand spikes or drops. Scale budgets up when Semrush detects rising search interest in your target keywords. Pull back spend on declining trends before wasting budget on softening demand.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Ads and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Google Ads campaign structures and Semrush competitive intelligence data models, so you can connect paid search performance to market insights without custom code.
Redbird natively maps Google Ads campaigns, ad groups, keywords, and conversion actions to Semrush position tracking, keyword databases, and advertising research datasets. Our AI handles schema mismatches between Google's performance metrics and Semrush's competitive benchmarks—matching keywords across systems, reconciling different attribution windows, and joining campaign data with competitor insights. Query both platforms in plain English to surface correlations between your paid performance and what Semrush sees in the broader market.
faster than exporting Google Ads data to spreadsheets and manually cross-referencing Semrush competitor reports
Redbird can pull from Google Ads and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or Semrush.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Ads into Semrush, or from Semrush back into Google Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from campaign events in Google Ads or competitive signals detected in Semrush—then take action in either platform.
Trigger workflows when any Google Ads campaign hits a specified percentage of daily or monthly budget.
Fire automations when ad group conversion rates fall outside acceptable ranges over a defined period.
Detect when keyword quality scores decline, indicating relevance or landing page issues.
Automatically pause keywords or ad groups that meet defined negative performance criteria.
Adjust daily or campaign-level budgets in response to competitive data or performance thresholds.
Programmatically generate ad groups and assign keywords based on data from external sources.
Trigger workflows when Semrush detects new competitor advertisements or destination URLs in target markets.
Fire automations when tracked keywords show meaningful shifts in competitive difficulty or ranking opportunity.
Detect when keyword search volume increases or decreases beyond defined thresholds in Semrush data.
Automatically expand Semrush position tracking with new keywords identified from campaign performance.
Generate on-demand competitive research reports for specific domains or keyword sets.
Enrich Semrush keyword databases with performance labels based on Google Ads conversion and cost data.
Stop copying Google Ads data into Semrush spreadsheets or manually comparing campaign performance against competitive benchmarks. Let Redbird AI connect your paid search platform to your marketing intelligence stack and automate the analysis.