Sync conversion data from Adobe Analytics with Semrush keyword rankings and competitive intelligence. Stop exporting CSV files, manually matching keywords to landing pages, and building disconnected reports across analytics and SEO tools.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically match tracked keywords in Semrush with actual conversion rates, revenue, and engagement metrics from Adobe Analytics. Build a complete ROI picture by connecting search visibility to business outcomes. Stop manually pulling reports from both platforms to understand which rankings drive revenue.
Monitor your top revenue-driving pages in Adobe Analytics and trigger alerts when those same URLs drop in Semrush position tracking. Prioritize SEO efforts based on actual business impact, not just visibility. Stop discovering ranking losses weeks after they've affected revenue.
Push bounce rate, time on page, conversion rate, and custom events from Adobe Analytics directly into Semrush content recommendations. Make content optimization decisions with behavioral data, not just SEO metrics. Eliminate the disconnect between content teams and analytics teams.
When Semrush identifies keyword gaps where competitors rank and you don't, automatically create visitor segments in Adobe Analytics to analyze existing traffic patterns. Understand if you're already getting untracked traffic for those terms. Stop leaving revenue opportunities undiscovered.
Generate comprehensive reports that show keyword position changes from Semrush alongside multi-touch attribution data from Adobe Analytics. Track how SEO contributes to the full customer journey, not just last-click organic sessions. Stop answering 'what's SEO's real impact' with incomplete data.
When you launch new content or features tracked as custom events in Adobe Analytics, automatically tag those dates and details in Semrush position tracking. Correlate traffic spikes and ranking changes with product releases and campaigns. Stop losing context about what caused SEO performance shifts.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Adobe Analytics' custom event architecture and eVars alongside Semrush's keyword tracking, backlink databases, and competitive intelligence structures.
Redbird automatically connects Adobe Analytics URL tracking, custom conversion events, and segment definitions with Semrush position tracking, keyword databases, and content audits. The AI understands how to match tracking codes, normalize URL parameters, and map custom eVars to SEO metadata. It handles complex scenarios like multi-domain tracking, subdomain analysis, and regional segmentation across both platforms. No manual schema mapping or brittle CSV imports required.
faster than exporting Adobe Analytics data, pivoting in spreadsheets, and manually matching to Semrush keyword lists
Redbird can pull from Adobe Analytics and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Semrush.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into Semrush, or from Semrush back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from conversion events in Adobe Analytics or ranking changes in Semrush — Redbird connects both systems in real time.
Trigger when a specific custom event like form submission, video completion, or add-to-cart occurs on tracked pages.
Trigger when visitor counts in a defined segment increase or decrease beyond a threshold.
Trigger when any tracked landing page's bounce rate spikes above your defined acceptable range.
Build a new visitor segment based on criteria like traffic source, behavior, or device type.
Modify or create calculated metrics that combine standard and custom events into business KPIs.
Apply classification data or props to URLs for improved organization and cross-channel attribution.
Trigger when a tracked keyword falls in search results by a specified number of positions or drops out of top results.
Trigger when Semrush detects a new domain ranking for keywords in your tracked sets.
Trigger when crawls discover broken links, indexability problems, or performance issues affecting SEO.
Automatically include new search terms in your active monitoring campaigns based on external triggers.
Apply new target keywords, suggested topics, or optimization scores to content audit items.
Mark specific dates or events in your Semrush tracking to correlate with launches, updates, or external factors.
Stop choosing between Adobe Analytics depth and Semrush SEO intelligence. Connect both platforms and let Redbird automate the analysis that shows which keywords and rankings actually drive revenue.