Sync Amazon Ads campaign data with Semrush automatically to track how your paid Amazon strategy impacts organic search performance. Stop manually exporting ad reports, copying ASIN performance into spreadsheets, and piecing together search visibility across platforms.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Push Sponsored Products and Sponsored Brands performance data directly into Semrush for unified visibility. Track how Amazon ad spend correlates with organic search rankings and brand visibility. Surface ACOS, ROAS, and attributed sales alongside SEO metrics without manual data merging.
Pull high-performing organic keywords from Semrush into Amazon Ads campaign planning. Identify search terms driving organic traffic and test them as Sponsored Products targets. Bridge the gap between what customers search for on Google and what they buy on Amazon.
Combine Amazon ad attribution metrics with Semrush competitor analysis automatically. See how your Sponsored Brands campaigns perform against competitors' organic search presence and paid strategies. Deliver unified reports showing paid Amazon performance and competitive search landscape.
Monitor how Sponsored Products spending affects organic visibility in Semrush tracking. Get notified when increased ad spend on specific ASINs correlates with changes in branded keyword rankings. Understand the interplay between your Amazon paid and organic strategies.
Store historical Amazon search term performance alongside Semrush keyword metrics for long-term analysis. Build a complete database of which search queries convert on Amazon and their organic search competitiveness. Track how search behavior evolves across both paid Amazon and organic channels.
Use Semrush search volume forecasts to trigger Amazon Ads budget changes proactively. Increase Sponsored Products spend ahead of seasonal demand spikes identified in organic search data. Align Amazon paid strategy with broader search behavior patterns without constant manual monitoring.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Ads and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Amazon Ads campaign structures and Semrush keyword databases natively, so you can automate cross-platform analysis without data engineers.
Redbird maps Amazon Ads campaign types, targeting methods, and attribution windows to Semrush projects, keyword lists, and position tracking automatically. The platform understands ACOS thresholds, bid strategies, and placement performance from Amazon Ads, then matches them to keyword difficulty, search volume trends, and SERP features in Semrush. No custom field mapping or API wrestling—just intelligent automation that knows how Sponsored Products data relates to organic search intelligence.
faster than exporting Amazon Ads reports and manually cross-referencing with Semrush keyword data
Redbird can pull from Amazon Ads and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Semrush.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Ads into Semrush, or from Semrush back into Amazon Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any Amazon Ads campaign event or Semrush ranking change, then take action across your entire marketing stack.
Trigger when a Sponsored Products or Sponsored Brands campaign's advertising cost of sale crosses a defined percentage.
Detect when a customer search query generates its first attributed sale through Amazon Ads.
Fire when total Amazon Ads spend increases or decreases beyond a set threshold compared to previous period.
Automatically disable Sponsored Products campaigns that fail to meet ROAS or conversion targets.
Update bid amounts for specific keywords or ASINs based on performance data or external signals.
Append negative keyword lists to campaigns to exclude search terms with poor conversion rates.
Trigger when tracked organic keywords move up or down in search engine results by a defined number of positions.
Detect when Semrush identifies a competitor starting new paid search activity for monitored keywords.
Fire when Semrush registers increasing or decreasing search volume for tracked keyword groups over time.
Set up new Semrush position tracking for specific keywords or domains automatically.
Add or remove keywords from Semrush tracking lists based on performance criteria or external data.
Apply custom tags or labels to keywords in Semrush based on campaign type, product line, or performance tier.
Stop treating Amazon Ads and organic search as separate channels. Redbird AI connects your advertising and SEO data automatically, so you can optimize across the full customer search journey.