Sync Gong sales intelligence with Semrush marketing analytics to automate competitive insights, content strategy, and SEO performance reporting. Stop manually extracting competitor mentions from call transcripts or hunting for market signals across disconnected systems.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Gong identifies trending topics in won deals, automatically research keyword opportunities in Semrush and build content briefs targeting the exact language buyers use. Turn conversation intelligence into SEO strategy without manual spreadsheet transfers.
When Gong detects competitor names in calls or emails, automatically pull their latest Semrush rankings, backlink profiles, and paid search strategies. Surface battle card updates to revenue teams with fresh competitive intelligence.
When Semrush detects ranking drops for high-value keywords, enrich Gong deal data to show which active opportunities may be affected by reduced organic visibility. Connect marketing performance to revenue forecasting in real time.
Analyze Gong call transcripts for recurring objections and questions, then automatically identify content gaps in Semrush and create SEO-optimized content plans. Turn buyer feedback into high-intent organic traffic opportunities.
When Semrush detects keyword trend shifts or competitor traffic surges in your ICP segments, automatically flag at-risk deals in Gong and notify account owners. Proactively address competitive threats before they derail pipeline.
Combine Gong's deal source attribution with Semrush organic performance data to show which pages, keywords, and content topics generate the highest-value sales conversations. Prove marketing ROI with unified revenue intelligence.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Gong and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Gong's conversation intelligence schema and Semrush's marketing analytics structure, so you can connect revenue signals to SEO performance without custom code.
Redbird maps Gong's call recordings, speaker timelines, deal metadata, and conversation topics to Semrush's keyword rankings, backlink profiles, content audits, and competitive intelligence reports. Our AI understands how buyer language in transcripts connects to search intent, how competitor mentions relate to market positioning data, and how deal stages correlate with organic visibility. No manual CSV exports or fragile API scripts required.
faster than exporting Gong transcripts and manually cross-referencing Semrush competitive reports
Redbird can pull from Gong and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Semrush.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Gong into Semrush, or from Semrush back into Gong. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales conversation in Gong or any ranking change in Semrush, then take action across both platforms.
Fires when a new sales call, demo, or meeting is recorded and transcription is available in Gong.
Fires when Gong detects specific competitor names or keywords in call transcripts or email threads.
Fires when an opportunity moves to won status, including all conversation history and tracked topics.
Create or update custom trackers on Gong opportunities to flag SEO-related insights or content gaps.
Apply tags to recorded calls based on Semrush keyword data or competitive intelligence findings.
Append notes to Gong call records with relevant Semrush competitor analysis or market positioning data.
Fires when tracked keywords move up or down in search results, including position delta and SERP features.
Fires when Semrush identifies a new domain competing for your tracked keywords or market segment.
Fires when site audit detects new technical SEO problems, broken pages, or content quality issues.
Generate new keyword analysis for topics, search volumes, and difficulty scores based on Gong conversation data.
Start monitoring a new competitor domain for rankings, backlinks, and paid search activity when mentioned in sales calls.
Add new keywords or URLs to Semrush position tracking based on topics surfaced in Gong conversations.
Sync Gong conversation intelligence with Semrush marketing analytics to turn buyer signals into SEO strategy. Automate competitive research, content planning, and revenue attribution across your entire go-to-market stack.