Sync mobile attribution data with your digital marketing analytics automatically. Stop manually reconciling app install campaigns with web marketing performance, exporting CSVs between systems, or building custom dashboards to understand cross-channel ROAS.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When AppsFlyer records new app installs from paid campaigns, automatically match them to corresponding Semrush campaign tracking data by UTM parameters and channel identifiers. Redbird maintains unified campaign performance records that include both web and mobile conversion data, eliminating attribution gaps between your app and web marketing.
Automatically push mobile app ROAS, LTV, and retention metrics from AppsFlyer into Semrush campaign tracking for keywords and ad groups driving app installs. Create a complete view of paid search performance that includes both click-through behavior and post-install mobile app value without manual data merging.
When AppsFlyer identifies fraudulent installs or invalid traffic from specific sources, automatically flag corresponding campaigns in Semrush and notify teams. Redbird cross-references fraud patterns with paid search spend data to surface campaigns requiring immediate optimization or budget reallocation.
Generate unified performance reports that show how organic search rankings for branded and product keywords correlate with app install volumes and in-app conversion events. Redbird automatically joins Semrush position tracking data with AppsFlyer attribution data to measure how SEO efforts drive mobile app growth.
Automatically pull competitor paid search strategies, ad copy, and budget estimates from Semrush and match them with AppsFlyer competitive intelligence on mobile user acquisition. Create comprehensive competitive analysis showing both web and mobile acquisition tactics across your market landscape.
On a scheduled basis, extract detailed cohort analysis from AppsFlyer showing install-to-retention journeys and combine with Semrush content performance data showing blog posts and landing pages that drove those installs. Maintain historical records that connect content strategy to long-term mobile user value.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands AppsFlyer's attribution schemas and Semrush's campaign taxonomies, so you can automate cross-platform analysis without custom API work or fragile scripts.
Redbird automatically maps AppsFlyer event schemas, media source identifiers, and cohort structures to Semrush campaign hierarchies, keyword groupings, and traffic source taxonomies. The platform recognizes how UTM parameters flow through both systems and intelligently joins attribution data with search analytics based on channel naming conventions, even when they don't match perfectly. Redbird handles AppsFlyer's dynamic postback structures and Semrush's evolving API endpoints, maintaining reliable data flows as both platforms update their data models.
faster than building custom pipelines to sync mobile attribution with search analytics
Redbird can pull from AppsFlyer and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Semrush.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into Semrush, or from Semrush back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any event in AppsFlyer or Semrush—new installs, campaign changes, ranking shifts, or fraud alerts.
Fires when AppsFlyer attributes a new install to a specific media source, campaign, or ad group.
Triggers when a campaign's return on ad spend exceeds or falls below a defined benchmark in AppsFlyer.
Activates when AppsFlyer's fraud protection identifies suspicious install patterns from a media source.
Build retargeting audiences in AppsFlyer based on specific user behaviors or conversion milestones.
Push updated spend or cost information into AppsFlyer for accurate ROAS calculations.
Extract detailed cohort analysis showing user retention and LTV by acquisition source.
Fires when Semrush detects a significant ranking movement for tracked keywords.
Triggers when Semrush identifies new paid search ads from monitored competitors.
Activates when Semrush crawls detect technical problems affecting search visibility.
Programmatically add new keywords to position tracking based on external performance data.
Modify UTM parameters or campaign labels in Semrush tracking for consistent attribution.
Create customized backlink analysis reports combining Semrush data with external metrics.
See how Redbird AI syncs AppsFlyer and Semrush to give you unified visibility across mobile and web marketing—without building custom integrations or maintaining brittle pipelines.