Redbird AI automatically syncs web and mobile app analytics between Adobe Analytics and AppsFlyer. Stop manually reconciling attribution data across platforms, exporting CSVs to match campaigns, or building custom ETL pipelines to unify customer journeys.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When users engage on web before converting in-app, Redbird automatically pushes Adobe Analytics event data to AppsFlyer as custom conversion events. This creates a complete view of cross-platform journeys and improves ROAS calculations by attributing web touchpoints to mobile conversions.
Automatically send AppsFlyer campaign attribution, media source, and install data into Adobe Analytics as custom dimensions and conversion events. Marketing teams can analyze mobile acquisition performance alongside web behavior in a single reporting interface without switching platforms.
When users complete high-value actions tracked in AppsFlyer, Redbird creates or updates corresponding segments in Adobe Analytics. This enables targeting and personalization campaigns based on mobile app engagement across all marketing channels.
Redbird monitors user journeys across Adobe Analytics and AppsFlyer, sending alerts when significant volumes of conversions show incomplete attribution chains. Analytics teams can quickly identify tracking issues or attribution model problems before they impact campaign optimization.
Automatically consolidate Adobe Analytics and AppsFlyer raw event data into a unified data warehouse table with normalized schema. Data science teams can perform cross-platform cohort analysis, LTV modeling, and custom attribution without managing separate extraction pipelines.
Redbird queries both Adobe Analytics and AppsFlyer to produce automated reports showing how web interactions influence mobile app LTV by acquisition channel. Marketing leaders get a single view of customer value across platforms without manual data stitching.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and AppsFlyer with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Adobe Analytics event schemas, custom dimensions, eVars, and conversion tracking alongside AppsFlyer's attribution models, postback structures, and in-app event taxonomy.
Redbird automatically maps Adobe Analytics props and eVars to AppsFlyer custom event parameters without manual field configuration. It recognizes cross-platform user identifiers like ECID and AppsFlyer ID, normalizes event timestamps across systems, and handles discrepancies in attribution windows. When schemas change or new custom events are added in either platform, Redbird adapts mappings intelligently to maintain data integrity.
faster than building custom ETL between Adobe Analytics and AppsFlyer
Redbird can pull from Adobe Analytics and AppsFlyer simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or AppsFlyer.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into AppsFlyer, or from AppsFlyer back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automation workflows from any event in Adobe Analytics or AppsFlyer, and take action across both platforms instantly.
Fires when a specific conversion event like purchase, lead submission, or custom success event is recorded in Adobe Analytics.
Triggers when a user enters or exits a defined segment based on behavioral criteria or calculated metrics.
Activates when Adobe Analytics detects significant deviations from expected traffic patterns for specific pages or events.
Builds new segments or modifies existing segment rules in Adobe Analytics based on external data sources.
Records a custom conversion or interaction event in Adobe Analytics with specified eVars, props, and metric values.
Extracts specific metrics, dimensions, and breakdowns from Adobe Analytics report suites for external systems.
Fires when AppsFlyer attributes a new app installation to a specific media source, campaign, or organic channel.
Triggers when users complete tracked in-app actions like purchases, level completions, or subscription renewals.
Activates when a campaign, ad set, or media source reaches specified return on ad spend benchmarks.
Records custom in-app events in AppsFlyer with event parameters, revenue values, and currency codes.
Builds retargeting audiences in AppsFlyer based on in-app behavior, user properties, or LTV thresholds.
Adds or modifies custom user attributes in AppsFlyer for enhanced segmentation and attribution analysis.
Stop reconciling web and mobile analytics manually. Redbird AI connects Adobe Analytics and AppsFlyer to give you unified cross-platform attribution and customer journey insights.