Sync behavioral cohorts, trigger lifecycle campaigns from product events, and measure messaging impact on retention—without manual CSVs or engineering sprints. Redbird AI automates the data flow between your analytics and engagement platforms so product and marketing teams stay aligned.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push cohorts defined in Amplitude—like power users, at-risk churners, or feature adopters—into Braze as dynamic segments. Marketing can immediately target these users with personalized campaigns without waiting for data exports or manual updates.
Launch multi-channel engagement sequences in Braze the moment Amplitude detects milestone events like onboarding completion, first transaction, or feature activation. Turn product behavior into immediate, contextual messaging without custom API work.
Automatically update Braze custom attributes with calculated metrics from Amplitude—engagement scores, lifecycle stages, frequency buckets, or predictive churn risk. Give campaign managers rich behavioral context for every message they send.
Push email opens, push clicks, and in-app message interactions from Braze into Amplitude as behavioral events. Product teams can analyze how messaging impacts feature adoption, retention curves, and revenue without switching tools.
Monitor retention cohorts and engagement trends in Amplitude, then automatically notify Braze campaign owners or trigger re-engagement campaigns when key segments dip below thresholds. Catch churn signals before they become lost customers.
Automatically generate reports that combine Braze campaign performance with downstream Amplitude metrics like DAU lift, feature adoption rates, and revenue per cohort. Replace manual spreadsheet analysis with scheduled insights that show true marketing ROI.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and Braze with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Amplitude's event taxonomy and user properties alongside Braze's custom attributes, Canvas triggers, and campaign structure—so you can automate without mapping every field manually.
Redbird intelligently maps Amplitude user properties, computed traits, and cohort definitions to Braze custom attributes and segments. It understands event schemas, handles identity resolution across both platforms, and automatically formats behavioral data for Canvas triggers and campaign conditions. No more wrestling with API documentation or building custom middleware—just describe what you want synced and Redbird handles the transformation.
faster than building custom Amplitude-to-Braze syncs with engineering resources
Redbird can pull from Amplitude and Braze simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Braze.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into Braze, or from Braze back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any behavioral event in Amplitude or campaign interaction in Braze—no code required.
Trigger when a user qualifies for a behavioral cohort based on engagement, lifecycle stage, or predictive criteria.
Detect when a segment's retention percentage falls below your defined target for any time window.
Fire when users complete key product actions or reach adoption thresholds tracked in Amplitude.
Push user lists or behavioral segments from Amplitude to external platforms or warehouses.
Log new behavioral events into Amplitude from external sources or calculated triggers.
Modify user-level attributes or computed traits in Amplitude based on external data or conditions.
Trigger when Braze sends an email, push notification, SMS, or in-app message to users.
Fire when users open emails, click links, dismiss notifications, or engage with in-app content.
Detect when users progress through or exit specific steps in multi-channel Canvas workflows.
Modify user profile fields in Braze with behavioral scores, lifecycle stages, or engagement metrics.
Dynamically assign users to Braze segments for targeting based on external behavioral criteria.
Enroll users into multi-step engagement flows based on product events or calculated conditions.
Sync Amplitude behavioral data with Braze campaigns automatically. Stop manually exporting cohorts and start using product insights to drive personalized engagement at scale.