Connect Amplitude and
AppsFlyer with AI

Automatically sync mobile attribution data with product analytics to understand the full user journey from install to conversion. Stop manually exporting campaign performance CSVs, reconciling user IDs across systems, and building attribution reports in spreadsheets.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich AppsFlyer install events with Amplitude behavioral cohorts and engagement scores

Send product engagement data back to AppsFlyer to enrich attribution records with post-install behavior. Automatically tag installs with retention cohort, activation status, and feature adoption metrics so you can measure true campaign quality beyond install counts.

Sync AppsFlyer attribution data into Amplitude for campaign-aware product analytics

Flow install source, media source, campaign name, and cost data from AppsFlyer into Amplitude as user properties. Analyze retention curves, feature adoption, and conversion funnels segmented by acquisition channel without manual data merges.

Generate weekly ROAS reports combining AppsFlyer spend with Amplitude revenue events

Automatically pull campaign costs from AppsFlyer and match them with in-app purchase events and subscription revenue tracked in Amplitude. Build cohort-level ROAS reports by channel, campaign, and creative without pivoting between platforms.

Alert when high-value behavioral segments show poor attribution match rates

Monitor when users who complete key activation events in Amplitude have missing or organic attribution in AppsFlyer. Surface identity resolution gaps and attribution discrepancies that impact campaign optimization decisions.

Build retargeting audiences in AppsFlyer from Amplitude retention and churn cohorts

Automatically sync behavioral segments from Amplitude to AppsFlyer for re-engagement campaigns. Target churned power users, dormant subscribers, or users who abandoned onboarding flows with tailored acquisition spend.

Archive daily attribution and product analytics snapshots for LTV model training

Combine AppsFlyer install cohorts with Amplitude engagement timeseries data into structured datasets. Build historical records that feed predictive LTV models and benchmark campaign performance over time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and AppsFlyer with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Amplitude's event taxonomy and behavioral schemas and AppsFlyer's attribution models and campaign hierarchies, so your mobile growth data flows correctly without custom code.

AI that reads attribution hierarchies and event properties

Redbird parses AppsFlyer's media source, campaign, adset, and creative dimensions alongside attribution touch types and conversion windows. It maps these to Amplitude's user properties, event schemas, and custom behavioral cohorts automatically. Our AI handles user ID reconciliation across device IDs, advertising IDs, and analytics user IDs, ensuring attribution data joins correctly with product analytics without manual mapping tables or transformation scripts.

Media source & campaign mapping
Device ID reconciliation
Event property normalization
Cohort definition sync
10×

faster than exporting AppsFlyer CSVs and joining them with Amplitude cohorts in SQL

No data warehouse staging tables, Python scripts, or manual user ID mapping required

Auto-generated reports

Redbird can pull from Amplitude and AppsFlyer simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or AppsFlyer.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into AppsFlyer, or from AppsFlyer back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any attribution event in AppsFlyer or behavioral event in Amplitude, and take action across your entire mobile growth stack.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

Fire when a user joins a retention, engagement, or conversion cohort in Amplitude.

Trigger

Feature adoption milestone reached

Trigger when a user completes a key activation event or reaches a usage threshold.

Trigger

A/B experiment assignment changes

Detect when users are assigned to or graduate from experiment variants.

Action

Create user property from attribution data

Write AppsFlyer campaign, channel, or cost data as Amplitude user properties.

Action

Send custom behavioral event

Push engagement scores or cohort membership as events into Amplitude timelines.

Action

Update user cohort membership

Add or remove users from Amplitude cohorts based on AppsFlyer attribution changes.

AppsFlyer
Triggers & Actions
Trigger

New install attributed

Fire when AppsFlyer attributes a new app install to a media source or campaign.

Trigger

In-app event conversion recorded

Trigger when AppsFlyer logs a purchase, subscription, or custom conversion event.

Trigger

Fraud detection flag raised

Detect when AppsFlyer marks an install or event as fraudulent or suspicious.

Action

Add user to retargeting audience

Push Amplitude behavioral segments into AppsFlyer audiences for re-engagement.

Action

Send custom in-app event

Write engagement milestones from Amplitude as conversion events in AppsFlyer.

Action

Update user value property

Enrich AppsFlyer user records with LTV estimates or engagement scores from Amplitude.

Amplitude
+
AppsFlyer

Ready to connect your stack?

Stop reconciling attribution and product analytics in spreadsheets. Redbird connects Amplitude and AppsFlyer so your growth team sees the complete picture from install to retention.

Get started → Book a demo