Automatically sync viewer behavior and product analytics between your streaming platform and analytics stack. Stop manually exporting session data, rebuilding engagement reports, or reconciling CTV metrics across disconnected tools.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically enrich Xumo viewer profiles with session replay data and interaction patterns from PostHog. Surface UX friction points directly alongside CTV viewing behavior to understand the full user journey across platforms.
Capture critical viewing events—first watch, binge sessions, ad completions—from Xumo and push them into PostHog as structured product events. Build unified retention cohorts that span web, mobile, and CTV experiences.
Automatically adjust feature rollouts and A/B tests in PostHog when specific content hits viewership thresholds on Xumo. Enable dynamic product experiences that respond to real-time streaming engagement data.
Merge PostHog funnel data with Xumo viewership analytics to create comprehensive performance dashboards. Automatically reconcile user behavior across web properties and streaming platforms without manual CSV exports or joins.
Monitor session recordings and error events in PostHog alongside Xumo viewing patterns. Trigger immediate notifications when UX friction appears to impact streaming engagement or content discovery.
Automatically capture and store Xumo viewer segments, ad exposure data, and content affinity profiles in PostHog's data warehouse. Build historical trend analysis that connects CTV advertising performance to product adoption patterns.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize PostHog and Xumo with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both PostHog's event schemas and user properties alongside Xumo's viewership metrics, content taxonomy, and CTV audience segments—no manual field mapping required.
Redbird automatically maps PostHog event properties, feature flag states, session replay metadata, and cohort definitions to Xumo's content IDs, viewing sessions, ad pod structures, and household-level engagement metrics. The platform recognizes when PostHog user identifiers need to be reconciled with Xumo device fingerprints and viewer profiles. Changes to either system's data structure are detected and handled without breaking your workflows.
faster than building custom ETL pipelines between product analytics and CTV platforms
Redbird can pull from PostHog and Xumo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either PostHog or Xumo.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from PostHog into Xumo, or from Xumo back into PostHog. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in PostHog or Xumo—from session recordings and feature flag changes to content views and ad completions.
Fires when PostHog records a new user session with interaction data and console events.
Triggers when a feature flag is toggled or a user enters a new variant group.
Activates when a user progresses through defined conversion funnel stages in PostHog.
Push structured events into PostHog with properties, timestamps, and user associations.
Modify person profiles in PostHog with new attributes or behavioral metadata.
Dynamically assign users to behavioral segments based on external data sources.
Fires when a viewer begins watching content on Xumo's streaming platform.
Triggers when a viewer completes a specified percentage of ad pod playback.
Activates when content reaches defined audience size or engagement benchmarks.
Apply content affinity labels or behavioral attributes to Xumo viewer profiles.
Modify CTV audience definitions based on external analytics or engagement data.
Record custom engagement events tied to specific content, channels, or ad units.
Sync PostHog and Xumo in minutes, not weeks. Unify product analytics with streaming insights and eliminate manual data reconciliation across your CTV and web experiences.