Connect Adobe Analytics and
PostHog with AI

Sync behavioral data between enterprise analytics and product analytics automatically. Stop manually exporting Adobe Analytics segments to recreate in PostHog, or copying conversion events back to validate attribution models.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Adobe Analytics conversion events to PostHog for product context

Automatically send attribution-tracked conversions from Adobe Analytics to PostHog as custom events. Teams can analyze purchase or signup behavior alongside session recordings and feature usage without rebuilding event tracking in both systems.

Push PostHog feature flag activation events to Adobe Analytics for campaign attribution

Send feature flag exposure and activation events from PostHog into Adobe Analytics as custom events. Marketing teams can attribute feature adoption to specific campaigns and channels using Adobe's multi-touch attribution models.

Enrich PostHog user profiles with Adobe Analytics acquisition channel data

Automatically add Adobe Analytics campaign source, medium, and channel classification data to PostHog user properties. Product teams can segment session recordings and A/B tests by how users originally discovered the product.

Alert product teams when Adobe Analytics detects traffic anomalies on feature pages

Monitor Adobe Analytics for unusual traffic patterns or drop-offs on specific product feature pages. Automatically trigger PostHog session recording reviews for affected user segments to diagnose UX issues causing behavioral changes.

Sync PostHog experiment results to Adobe Analytics for cross-platform measurement

Send A/B test variant assignments from PostHog to Adobe Analytics as eVars or props. Marketing can measure how product experiments impact downstream conversion metrics and multi-session customer journeys tracked in Adobe.

Archive Adobe Analytics segment definitions as PostHog cohorts automatically

Replicate behavioral segments built in Adobe Analytics as PostHog cohorts using equivalent event criteria. Product teams can target surveys, feature flags, and recordings to the same audience definitions enterprise analytics uses.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Adobe Analytics and PostHog with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Adobe Analytics' enterprise data layer and PostHog's event schema, so you can connect marketing attribution with product analytics without custom development.

AI that speaks both Adobe's eVars and PostHog's event properties

Redbird maps Adobe Analytics' custom variables, merchandising eVars, success events, and classification hierarchies to PostHog's event structure and user properties. The AI handles conversion event transformation, attribution window logic, and segment criteria translation automatically. You define what data should flow between systems in plain language, and Redbird translates Adobe's complex schema into PostHog's simpler model—or vice versa—maintaining context across both platforms.

eVars & props to PostHog properties
Success events to custom events
Segment to cohort translation
Attribution window mapping
10×

faster than building custom ETL pipelines between Adobe Analytics API and PostHog ingestion endpoints

No Data Warehouse intermediary, Adobe Analytics export configuration, or PostHog batch ingestion scripts required

Auto-generated reports

Redbird can pull from Adobe Analytics and PostHog simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or PostHog.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Adobe Analytics into PostHog, or from PostHog back into Adobe Analytics. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any conversion event in Adobe Analytics or product interaction in PostHog—Redbird handles the rest.

Adobe Analytics
Triggers & Actions
Trigger

Conversion event recorded

Fires when a success event like purchase, signup, or download completes in Adobe Analytics.

Trigger

Segment membership changes

Triggers when a user enters or exits a behavioral segment based on Adobe Analytics rules.

Trigger

Traffic anomaly detected

Fires when Adobe Analytics detects unusual traffic patterns or metric thresholds are breached.

Action

Send custom event to Adobe Analytics

Create a custom success event or interaction event in Adobe Analytics with specified eVars and props.

Action

Update visitor classification

Add or modify classification metadata for a visitor ID in Adobe Analytics reporting.

Action

Set campaign tracking parameters

Assign campaign tracking codes, channel attribution, or marketing variables to user sessions.

PostHog
Triggers & Actions
Trigger

Feature flag activated

Fires when a user is exposed to or activates a specific feature flag variant in PostHog.

Trigger

Custom event tracked

Triggers when PostHog records a product interaction event with specified property filters.

Trigger

Session recording completed

Fires when PostHog finishes recording a user session that matches specific behavior criteria.

Action

Create or update person properties

Add custom attributes to a PostHog user profile like acquisition channel or campaign source.

Action

Add user to cohort

Include a person in a PostHog behavioral cohort for targeting surveys, flags, or analysis.

Action

Track experiment assignment

Record A/B test variant assignment as a custom event with experiment metadata in PostHog.

Adobe Analytics
+
PostHog

Ready to connect your stack?

Connect Adobe Analytics and PostHog to unify enterprise marketing attribution with product analytics. Stop copying data between systems manually and start measuring the complete customer journey.

Get started → Book a demo