Connect Pinterest Ads and
Salesloft with AI

Sync Pinterest ad engagement data directly into sales workflows and push conversion signals back to optimize targeting. Stop manually exporting campaign reports or wondering which prospects engaged with your promoted pins before they entered your pipeline.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich Salesloft prospects with Pinterest ad engagement history and interactions

Automatically append Pinterest engagement data—pin saves, clicks, and catalog views—to prospect records in Salesloft. Sales reps see which products or content each lead interacted with before entering cadences, enabling hyper-personalized outreach that references actual interest signals.

Trigger Salesloft cadences when high-intent Pinterest users match target accounts

Monitor Pinterest campaigns for users from target account domains or matching ICP criteria who engage with promoted content. Automatically create Salesloft prospects and enroll them in tailored cadences based on the specific pins or product catalogs they viewed.

Sync Salesloft conversion events back to Pinterest for campaign optimization

Push closed-won opportunities, demo bookings, and qualified pipeline stages from Salesloft back to Pinterest Ads as conversion events. Enable Pinterest's algorithm to optimize targeting and bidding based on actual revenue outcomes, not just clicks or form fills.

Alert sales teams when target accounts show Pinterest engagement spikes

Track when contacts from active Salesloft opportunities increase their Pinterest activity—repeated catalog views, multiple pin saves, or keyword searches. Send real-time alerts to account owners so they can adjust outreach timing and messaging based on renewed interest.

Build weekly Pinterest performance reports segmented by Salesloft pipeline stages

Automatically generate reports showing which Pinterest campaigns, audiences, and creative formats drive prospects that actually convert to pipeline. Cross-reference Pinterest conversion pixels with Salesloft opportunity data to calculate true CAC and ROAS by campaign and audience segment.

Create Pinterest custom audiences from Salesloft engagement and opportunity data

Export engaged prospects, churned customers, or specific pipeline segments from Salesloft to build Pinterest custom and lookalike audiences. Retarget cold leads with product catalog ads or exclude closed-won accounts from acquisition campaigns automatically.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Pinterest Ads and Salesloft with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Pinterest's advertising and conversion schemas and Salesloft's person, account, and engagement activity models—so you can connect ad performance to actual pipeline without custom development.

AI that speaks both Pinterest campaign data and Salesloft revenue language

Redbird maps Pinterest campaign IDs, ad group structures, pin engagement events, and conversion tags to Salesloft's person records, cadence activities, account hierarchies, and opportunity stages. The platform automatically handles audience list formatting, custom field mappings, and timestamp normalization between Pinterest's advertising events and Salesloft's sales activity streams. You can query across both systems to answer questions like 'which Pinterest audiences generate prospects that book meetings fastest' or 'what's our CAC by campaign for deals that actually closed' without writing a single API call.

Pinterest campaign & pin engagement events
Salesloft person, account & opportunity data
Conversion event mapping & attribution
Custom audience list formatting
10×

faster than building custom Pinterest-to-Salesloft sync scripts and maintaining conversion webhooks

No API documentation diving, custom field mapping code, or ongoing schema change management

Auto-generated reports

Redbird can pull from Pinterest Ads and Salesloft simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Pinterest Ads or Salesloft.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Pinterest Ads into Salesloft, or from Salesloft back into Pinterest Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Pinterest campaign event or Salesloft sales activity—Redbird handles the translation between advertising and sales engagement systems.

Pinterest Ads
Triggers & Actions
Trigger

Pin engagement threshold met

Fires when a user saves, clicks, or engages with promoted pins multiple times within a timeframe.

Trigger

Campaign conversion recorded

Triggers when Pinterest tracks a conversion event like purchase, sign-up, or custom event completion.

Trigger

Product catalog view from target account

Detects when users from specified domains or firmographic criteria view shopping catalog ads.

Action

Send conversion event to campaign

Post offline conversion events back to Pinterest with campaign tags for optimization and reporting.

Action

Update custom audience list

Add or remove email hashes or device IDs to Pinterest custom audiences for targeting or suppression.

Action

Pause underperforming ad groups

Automatically pause ad groups that don't meet CPA, engagement, or conversion thresholds based on Salesloft outcome data.

Salesloft
Triggers & Actions
Trigger

Prospect added to cadence

Fires when a new person is enrolled in any Salesloft cadence or specific high-priority sequences.

Trigger

Opportunity stage changed

Triggers when a deal moves to demo, qualified, closed-won, or any custom pipeline stage.

Trigger

Account engagement score updated

Detects when account-level engagement metrics cross thresholds based on email opens, clicks, or call activity.

Action

Create person with custom fields

Add new prospects to Salesloft with Pinterest engagement data mapped to custom fields for context.

Action

Enroll prospect in cadence

Automatically add qualified leads from Pinterest campaigns into targeted outreach sequences based on ad interaction.

Action

Update account custom fields

Append Pinterest campaign source, engagement history, or product interest signals to Salesloft account records.

Pinterest Ads
+
Salesloft

Ready to connect your stack?

Stop losing context between Pinterest ad engagement and sales conversations. Redbird connects your advertising and revenue systems so every team works from the same complete picture of prospect behavior.

Get started → Book a demo