Connect HubSpot and
Power BI with AI

Sync your CRM data into live dashboards automatically. Stop exporting contact lists, deals, and pipeline snapshots to CSV. Redbird AI keeps your Power BI reports connected to HubSpot in real-time, so your team always sees current revenue metrics, funnel health, and marketing attribution.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync deal pipeline data to Power BI for real-time revenue forecasting

Automatically push deal stages, amounts, close dates, and owner details from HubSpot into Power BI datasets. Update forecast models hourly or daily without manual exports. Surface pipeline coverage, weighted forecasts, and win rate trends across sales teams.

Build marketing attribution dashboards with contact and campaign performance

Flow contact lifecycle stage changes, form submissions, email engagement, and original source data into Power BI. Connect marketing activities to revenue outcomes. Track lead-to-customer conversion rates, campaign ROI, and channel effectiveness in interactive reports.

Create executive sales dashboards with live quota attainment and activity metrics

Sync rep performance data, activities logged, deals won, and closed-lost reasons into Power BI models. Build scorecards showing quota progress, activity benchmarks, and velocity metrics. Refresh automatically so leadership sees current numbers without asking for updates.

Automate customer health reporting with support ticket and engagement data

Push ticket volume, NPS scores, customer communication history, and product usage patterns from HubSpot into Power BI. Identify at-risk accounts based on declining engagement. Build churn prediction models with current CRM data flowing in continuously.

Enrich HubSpot contacts with calculated scores and segments from Power BI models

Write lead scores, engagement tiers, or propensity predictions calculated in Power BI back to HubSpot contact records. Enable sales teams to prioritize outreach based on advanced analytics. Trigger workflows in HubSpot using insights derived from cross-platform data models.

Archive historical deal and contact snapshots for trend analysis and reporting

Capture daily or weekly snapshots of deal values, stages, and contact counts from HubSpot into Power BI data warehouses. Analyze how pipeline composition changes over time. Report on historical trends that current-state CRM data can't show, like deal slippage patterns or seasonal fluctuations.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize HubSpot and Power BI with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both HubSpot's CRM schema and Power BI's data modeling requirements, so you can connect pipeline stages to forecast tables and contact properties to attribution reports without manual mapping.

AI that speaks HubSpot properties and Power BI relationships

Redbird automatically maps HubSpot objects—deals, contacts, companies, activities—to Power BI tables and understands the relationships between them. It recognizes custom properties, multi-select fields, and calculated values in HubSpot, then structures them for Power BI star schemas and data models. When you change deal stages or add contact properties in HubSpot, Redbird adapts your Power BI datasets without breaking existing reports. It handles incremental refreshes, historical snapshots, and many-to-many relationships so your dashboards stay fast and accurate.

Auto-map custom HubSpot properties
Build Power BI star schemas from CRM objects
Handle incremental and historical syncs
Preserve relationships across data refreshes
10×

faster than building custom connectors or running scheduled exports

No Power Query scripts, dataflow definitions, or nightly CSV uploads to maintain

Auto-generated reports

Redbird can pull from HubSpot and Power BI simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either HubSpot or Power BI.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from HubSpot into Power BI, or from Power BI back into HubSpot. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any HubSpot event or Power BI refresh, and take action across both platforms automatically.

HubSpot
Triggers & Actions
Trigger

Deal stage changed

Trigger when a deal moves to a new pipeline stage in HubSpot.

Trigger

Contact lifecycle stage updated

Fire when a contact moves from lead to MQL, SQL, or customer.

Trigger

New form submission received

Trigger when a prospect completes a HubSpot form on your site.

Action

Create or update contact record

Write new contacts or update existing records with enriched data.

Action

Add note to deal or contact

Log analysis results, scores, or insights as timeline notes in HubSpot.

Action

Update custom contact or deal property

Write calculated scores, segments, or flags back to HubSpot fields.

Power BI
Triggers & Actions
Trigger

Dataset refresh completed

Trigger when a Power BI dataset finishes refreshing with new data.

Trigger

Threshold crossed in report metric

Fire when a KPI in a Power BI report exceeds or drops below a set value.

Trigger

Scheduled report generation

Trigger workflows on a Power BI report's automated refresh schedule.

Action

Push rows to Power BI dataset

Add or update records in a Power BI streaming or push dataset.

Action

Refresh dataset or dataflow

Trigger an on-demand refresh of a Power BI dataset after HubSpot changes.

Action

Export report to workspace

Generate and save a Power BI report snapshot to a shared workspace or channel.

HubSpot
+
Power BI

Ready to connect your stack?

See how Redbird AI syncs HubSpot to Power BI in minutes. Stop wrestling with data exports and keep your revenue dashboards live without engineering overhead.

Get started → Book a demo