Sync your CRM data into Looker's semantic layer automatically. Stop exporting CSVs, writing custom ETL scripts, or waiting on engineering to update your sales and marketing dashboards. Redbird keeps your HubSpot contacts, deals, and campaign data flowing into Looker's data model in real-time.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push HubSpot deal updates into your data warehouse as they happen. Keep your Looker pipeline dashboards current without waiting for overnight batch jobs. Surface real-time funnel velocity and forecast changes to your executive team.
Stream every contact property change and lifecycle progression from HubSpot into Looker's semantic layer. Build multi-touch attribution models that connect marketing touches to revenue. Enable your revenue ops team to analyze conversion paths without custom data pipelines.
Automatically sync HubSpot email engagement data—opens, clicks, replies—into your centralized analytics model. Combine campaign performance with product usage and revenue data in unified Looker explores. Give your marketing team self-serve access to end-to-end funnel analysis.
Pull calculated metrics from your Looker data model back into HubSpot contact records. Surface product engagement scores, health metrics, or expansion propensity directly in your CRM. Enable sales reps to prioritize outreach based on analytics-driven insights without leaving HubSpot.
Trigger HubSpot tasks or notifications when Looker analysis identifies insufficient pipeline for upcoming quarters. Create automated workflows that assign account research or prospecting tasks based on data thresholds. Keep your team proactive about pipeline generation without manual monitoring.
Automatically capture full deal history including all custom properties and associated contacts when opportunities close. Preserve complete context for win/loss analysis and forecasting model training. Build Looker reports that analyze deal characteristics, sales cycle patterns, and competitive dynamics across quarters.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize HubSpot and Looker with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both HubSpot's object relationships and Looker's LookML semantic layer, automatically mapping CRM structures to your governed analytics model without custom code.
Redbird reads HubSpot's contact, company, deal, and custom object schemas—including all your custom properties and associations. It maps these structures into Looker's LookML dimensions and measures, respecting your existing semantic layer definitions. When you update a calculated property in HubSpot or refine a metric in LookML, Redbird adapts automatically. No more brittle field mappings or broken dashboards when your data model evolves.
faster than building custom ETL pipelines to sync HubSpot to your warehouse
Redbird can pull from HubSpot and Looker simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either HubSpot or Looker.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from HubSpot into Looker, or from Looker back into HubSpot. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any HubSpot event or Looker query result—no webhooks or API credentials to manage.
Fires when a deal moves to a new pipeline stage or forecast category.
Triggers on any contact field change including lifecycle stage, lead score, or custom properties.
Activates when marketing emails are delivered, opened, clicked, or replied to.
Add new contacts or update existing records with enriched data from your warehouse.
Modify deal fields with calculated scores, health metrics, or risk flags from analytics.
Assign follow-up tasks or log activities based on insights from your data model.
Fires when a scheduled Looker report runs, capturing results for downstream automation.
Triggers when a Looker alert threshold is exceeded or a data anomaly is detected.
Activates when specific dashboard metrics refresh with new data from your warehouse.
Execute LookML queries programmatically and send formatted results to other systems.
Trigger rebuilds of persistent derived tables when source data changes significantly.
Distribute Looker dashboards or explores to stakeholders based on external events.
Stop manually syncing HubSpot data into your analytics stack. Connect your CRM to Looker's semantic layer in minutes and give your team real-time access to governed sales and marketing metrics.