Redbird AI syncs behavioral data, segments, and attribution insights from Adobe Analytics into Looker's semantic layer automatically. Stop exporting CSVs, writing custom ETL scripts, or waiting for data engineering to update your warehouse schema every time tracking changes.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically export page views, events, and custom variables from Adobe Analytics into your cloud warehouse with Looker-ready schemas. Redbird maps Adobe's eVars, props, and success events to clean dimension and fact tables that align with your LookML model.
When segments are updated in Adobe Analytics, automatically sync member lists and segment definitions to your warehouse. Enable marketing and product teams to analyze Adobe-defined audiences alongside CRM, product, and revenue data in Looker dashboards.
Automatically pull attribution data from Adobe Analytics including channel touchpoints, conversion paths, and credit allocation. Redbird transforms Adobe's attribution API responses into normalized tables that join cleanly with your Looker marketing performance models.
Build segments in Adobe Analytics based on user cohorts identified in Looker explorations. When analysts discover high-value behaviors or conversion patterns in Looker, automatically generate corresponding Adobe segments for activation in marketing tools.
Monitor discrepancies between Adobe Analytics raw data and aggregated Looker metrics. Redbird compares daily totals, conversion rates, and key dimensions, then alerts teams when data quality issues or tracking breaks occur.
Automatically document Adobe Analytics implementation details including event mappings, variable definitions, and processing rules in Looker's data dictionary. Keep LookML developers and business users aligned on what Adobe metrics actually measure.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and Looker with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Adobe Analytics' complex implementation schemas and Looker's LookML semantic layer, so your behavioral data integrates cleanly without custom pipeline code.
Redbird automatically maps Adobe Analytics eVars, props, success events, and calculated metrics to clean warehouse schemas compatible with LookML views and explores. It handles Adobe's report suite structures, data feed formats, and API pagination, then generates dimension and fact tables that match Looker naming conventions and join patterns. When Adobe tracking changes, Redbird detects schema drift and updates warehouse tables without breaking existing Looker dashboards.
faster than building custom Adobe data feeds and warehouse ETL pipelines
Redbird can pull from Adobe Analytics and Looker simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Looker.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into Looker, or from Looker back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any Adobe Analytics tracking event or Looker query result, then automate data syncs, segment creation, and reporting across both platforms.
Fires when new behavioral data is processed in an Adobe Analytics report suite.
Triggers when users enter or exit defined Adobe Analytics segments.
Activates when a success event or calculated metric crosses a configured threshold.
Send raw or processed Adobe Analytics data to cloud warehouse tables.
Build new audience segments or modify existing segment rules in Adobe Analytics.
Generate multi-touch attribution analysis for specified conversion events and date ranges.
Fires when a scheduled Looker Look or dashboard finishes running.
Triggers when a saved Looker Explore returns different data than previous runs.
Activates when a Looker alert detects metric anomalies or threshold breaches.
Generate new Looker saved queries or update existing Look definitions programmatically.
Trigger model validation and refresh to incorporate new warehouse schema changes.
Set up or modify scheduled delivery of Looker dashboards to stakeholders.
Stop building custom data pipelines between Adobe Analytics and Looker. Redbird AI handles the integration so your team can focus on analysis, not data plumbing.