Redbird AI syncs your paid search and social media data automatically. Stop manually pulling Google Ads metrics into social reports, copying campaign performance between platforms, or building spreadsheets to compare paid and organic results.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically enrich Sprout Social campaign reports with Google Ads conversion metrics, ROAS, and attribution data. Marketing teams see the full funnel impact of social content on paid search performance without switching platforms or manual data pulls.
Combine Google Ads campaign metrics with Sprout Social engagement and reach data into a single automated report. Redbird pulls spend, clicks, impressions, and conversions alongside social metrics, calculating blended CAC and channel performance without manual aggregation.
Monitor for correlation between Google Ads campaign launches or budget increases and spikes in Sprout Social mentions, direct messages, or profile visits. Get notified when paid activity drives measurable social lift so you can amplify high-performing campaigns.
Push engagement patterns, follower demographics, and content performance data from Sprout Social into your Google Ads targeting strategy. Redbird identifies which social audiences engage most and maps those attributes to Google Ads audience segments and keyword strategies.
Create a unified historical record combining Google Ads campaign data with Sprout Social publishing schedules and engagement trends. Maintain a complete marketing timeline that connects paid search investment with organic social outcomes for year-over-year analysis.
Redbird analyzes Google Ads ROAS alongside Sprout Social engagement rates and content reach to identify which channels drive the best outcomes. Get automated recommendations to shift budget between paid search and organic social investment based on actual performance data.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Ads and Sprout Social with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Google Ads campaign structures, conversion tracking, and attribution models alongside Sprout Social's publishing calendar, engagement taxonomy, and multi-network analytics.
Redbird's AI natively understands Google Ads campaign hierarchies, keyword groups, ad variations, and conversion events. It also reads Sprout Social's post schedules, engagement metrics, message queues, and audience segments. The platform automatically identifies relationships between paid search activity and organic social lift, maps audience characteristics across systems, and generates unified performance views without custom field mapping or transformation rules.
faster than exporting Google Ads data and manually cross-referencing with Sprout Social analytics
Redbird can pull from Google Ads and Sprout Social simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or Sprout Social.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Ads into Sprout Social, or from Sprout Social back into Google Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from campaign launches in Google Ads, engagement spikes in Sprout Social, or any event across your marketing stack.
Trigger when a Google Ads campaign hits spend limits, ROAS targets, or conversion volume milestones.
Fire when Google Ads tracks a conversion from a specific campaign, ad group, or keyword.
Run workflows when Google Ads daily performance data is ready for the previous day.
Automatically adjust Google Ads campaign budgets or keyword bids based on cross-channel performance signals.
Stop Google Ads campaigns that fail to meet ROAS or efficiency thresholds after cross-referencing with social data.
Build Google Ads audience lists using behavioral or demographic patterns identified in Sprout Social.
Trigger when Sprout Social publishes scheduled content to any connected social platform.
Fire when mentions, comments, or direct messages exceed baseline thresholds in Sprout Social monitoring.
Run workflows when Sprout Social creates scheduled campaign or performance reports.
Annotate Sprout Social posts with Google Ads performance context like concurrent campaign spend or conversion lift.
Generate Sprout Social reports that include Google Ads metrics alongside native social engagement data.
Apply Sprout Social tags to posts based on concurrent Google Ads campaign activity or shared campaign themes.
Stop toggling between Google Ads dashboards and Sprout Social reports. Redbird connects your paid search and social media platforms so you can see the full marketing picture in one place.