Connect Fireflies and
HubSpot with AI

Automatically sync call transcripts, action items, and conversation intelligence from Fireflies into HubSpot deals and contacts. Stop manually copying meeting notes into CRM records and let your sales team focus on closing, not admin work.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-log sales call transcripts and summaries to HubSpot deal records

When a sales call ends in Fireflies, Redbird extracts the transcript, AI-generated summary, and key topics, then attaches them to the corresponding HubSpot deal. Your team gets complete context on every customer conversation without opening multiple tools.

Create HubSpot tasks from Fireflies action items and next steps

Fireflies identifies action items and commitments from customer calls. Redbird converts these into assigned tasks in HubSpot, linked to the right contact or deal, with due dates extracted from the conversation. No more forgotten follow-ups.

Enrich HubSpot contacts with pain points and sentiment from call analysis

After each call, Redbird analyzes Fireflies transcripts for customer pain points, objections, and sentiment, then writes structured data into custom HubSpot contact properties. Sales reps see exactly what matters before their next touchpoint.

Trigger HubSpot workflows when high-intent keywords appear in calls

When Fireflies detects specific keywords like 'pricing,' 'contract,' or competitor names in transcripts, Redbird updates a HubSpot contact property that triggers sequences or alerts. Surface buying signals the moment they happen.

Auto-populate Fireflies meeting context from upcoming HubSpot meetings

Before scheduled calls, Redbird pulls HubSpot deal stage, contact history, and recent activity, then adds context notes to the Fireflies meeting. Reps join every call prepared with full customer background.

Generate weekly talk ratio and engagement reports in HubSpot dashboards

Redbird aggregates Fireflies conversation analytics—talk time, question counts, engagement scores—across all calls, then writes metrics to HubSpot custom objects. Build coaching dashboards that show which reps ask the best questions.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Fireflies and HubSpot with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Fireflies conversation data structures and HubSpot's CRM schema, so you can sync call intelligence exactly where your team needs it.

AI that understands call transcripts and CRM relationships

Redbird maps Fireflies meeting participants to HubSpot contacts, matches call topics to deal stages, and transforms unstructured conversation data into structured CRM fields. Our AI identifies which calls belong to which deals, extracts custom fields like competitor mentions or feature requests, and writes everything back to the right HubSpot record. You define the logic once; Redbird handles the complexity of parsing transcripts and maintaining CRM hygiene.

Participant-to-contact matching
Transcript sentiment analysis
Action item extraction
Deal-call association logic
10×

faster than manually logging call notes to HubSpot after every meeting

No copy-pasting transcripts, no switching between tabs, no missing details

Auto-generated reports

Redbird can pull from Fireflies and HubSpot simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Fireflies or HubSpot.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Fireflies into HubSpot, or from HubSpot back into Fireflies. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any call event in Fireflies or any CRM activity in HubSpot—Redbird connects them instantly.

Fireflies
Triggers & Actions
Trigger

New call recording completed

Fires when Fireflies finishes transcribing and analyzing a recorded call.

Trigger

Action item detected in transcript

Fires when Fireflies identifies a new action item or commitment from a conversation.

Trigger

Specific keyword mentioned in call

Fires when a configured keyword or phrase appears in a Fireflies transcript.

Action

Retrieve call transcript by meeting ID

Fetches the full transcript text and metadata for a specific Fireflies meeting.

Action

Export conversation analytics for date range

Pulls talk ratios, question counts, and engagement metrics across selected calls.

Action

Add comment or tag to call recording

Writes a note or applies a tag to a Fireflies call for organization and follow-up.

HubSpot
Triggers & Actions
Trigger

Deal stage changed

Fires when a HubSpot deal moves to a new pipeline stage.

Trigger

Meeting scheduled with contact

Fires when a new meeting is booked on a HubSpot contact or deal timeline.

Trigger

Contact property updated

Fires when a specific HubSpot contact field changes, like lead score or lifecycle stage.

Action

Create or update deal record

Adds a new HubSpot deal or updates existing fields like amount, close date, or custom properties.

Action

Log note on contact or deal timeline

Appends a timestamped note with call details to a HubSpot contact or deal activity feed.

Action

Create task assigned to owner

Generates a HubSpot task linked to a contact or deal, assigned to the record owner with a due date.

Fireflies
+
HubSpot

Ready to connect your stack?

Sync Fireflies call intelligence into HubSpot automatically and give your sales team complete context on every conversation. Build your first workflow in minutes.

Get started → Book a demo