Redbird AI automates the sync between your customer engagement platform and your database. Stop manually exporting campaign data, rebuilding audience segments from scratch, or stitching together user event histories across systems.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically capture every email send, push notification, SMS, and in-app message delivered through Braze into structured PostgreSQL tables. Build complete customer journey histories without custom ETL pipelines or missing data gaps.
Stream user activity stored in your PostgreSQL application database directly into Braze as custom events. Enable marketing to trigger campaigns based on feature adoption, subscription changes, or product milestones tracked in your core system.
Automatically update Braze custom attributes with the latest account information, subscription tier, lifetime value, or support history from your PostgreSQL database. Keep segmentation criteria current without manual CSV uploads or API scripts.
Join Braze campaign analytics with product usage, conversion, and revenue data from PostgreSQL to produce unified performance reports. See which campaigns drive actual business outcomes, not just email opens.
Monitor campaign performance against historical benchmarks stored in PostgreSQL and automatically notify marketing teams when open rates, click rates, or conversions fall outside expected ranges. Catch deliverability or content issues before they compound.
Translate sophisticated SQL queries analyzing purchase patterns, churn risk, or engagement scores into actionable Braze segments. Leverage PostgreSQL's analytical capabilities to power personalization without duplicating logic in Braze's interface.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Braze and PostgreSQL with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Braze's event taxonomy and user attribute schema alongside PostgreSQL's relational structures, so you can automate data flows without writing transformation code.
Redbird automatically maps Braze custom events, user attributes, and Canvas step data to your PostgreSQL table structures. It handles nested JSON from Braze webhooks, translates event properties into normalized columns, and maintains referential integrity across user profiles, campaigns, and engagement history. When your database schema evolves or you add new Braze custom attributes, Redbird adapts the sync logic without manual reconfiguration.
faster than building custom ETL pipelines to sync Braze and PostgreSQL
Redbird can pull from Braze and PostgreSQL simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Braze or PostgreSQL.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Braze into PostgreSQL, or from PostgreSQL back into Braze. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from campaign sends in Braze or data changes in PostgreSQL—Redbird handles the rest.
Trigger when a Braze campaign or Canvas step sends messages to users.
Detect when users match segment criteria or are added to a Braze audience.
Fire when a specific custom event is logged for a user in Braze.
Set or modify custom attributes on Braze user profiles.
Log new behavioral events to user timelines in Braze.
Programmatically include users in Braze segments for targeting.
Trigger when a new record appears in a specified PostgreSQL table.
Detect when existing records are modified in PostgreSQL tables.
Fire when a custom SQL query returns different results than previous runs.
Add new records to PostgreSQL tables with mapped field values.
Modify records in PostgreSQL based on matching conditions.
Run parameterized SQL statements for complex data operations.
See how Redbird AI can sync Braze campaign data with PostgreSQL and eliminate manual exports. Connect your customer engagement platform to your database in minutes, not weeks.