Connect BigQuery and
Semrush with AI

Sync Semrush SEO data directly into BigQuery and enrich your marketing warehouse with competitive intelligence. Stop exporting CSV files, writing custom API scripts, and rebuilding broken data pipelines every time Semrush updates their schema.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync daily keyword rankings and SERP positions to BigQuery tables

Automatically pull keyword tracking data from Semrush into BigQuery every morning. Join ranking trends with GA4 traffic data, ad spend, and revenue to calculate true SEO ROI. Keep historical ranking data without Semrush retention limits.

Load competitor backlink profiles into your data warehouse for analysis

Stream Semrush backlink data for your competitors into BigQuery tables. Combine with your own link building efforts, content performance, and domain authority trends. Build custom attribution models that connect competitor activity to your traffic changes.

Enrich product tables with search volume and keyword difficulty scores

Take product names or categories from BigQuery and automatically fetch search volume, keyword difficulty, and CPC data from Semrush. Prioritize product launches and content creation based on real search demand. Update monthly as search trends shift.

Archive historical SEO audit data for compliance and trend analysis

Save every Semrush site audit report into BigQuery with full technical detail. Track how crawl errors, Core Web Vitals, and technical debt evolve over time. Correlate site health scores with organic traffic drops across unlimited history.

Push BigQuery-calculated domain lists into Semrush for bulk analysis

Use SQL to identify competitor domains, partner sites, or acquisition targets in BigQuery, then automatically send them to Semrush for traffic estimation and backlink analysis. Get competitive intelligence at scale without manual entry.

Alert marketing when competitor ad spend changes exceed thresholds

Monitor Semrush advertising research data flowing into BigQuery and trigger alerts when competitors significantly increase PPC budgets or launch new campaigns. Join with your own ad performance to detect market share threats before they impact revenue.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize BigQuery and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands BigQuery's table schemas and partitioning strategies alongside Semrush's API endpoints, metric structures, and rate limits—so your SEO data flows reliably into your warehouse.

AI that speaks BigQuery datasets and Semrush metrics

Redbird maps Semrush's keyword objects, domain analytics, and backlink structures to clean BigQuery tables automatically. It handles nested position tracking data, flattens competitor arrays, and maintains proper data types for metrics like search volume and keyword difficulty. When Semrush releases new columns or changes API response formats, Redbird adapts your schemas without breaking downstream dashboards.

Auto-flatten nested ranking data
Handle Semrush API pagination
Manage BigQuery partition strategies
Preserve metric data types
10×

faster than building custom Semrush-to-BigQuery ETL pipelines

No Python scripts, Cloud Functions, or Airflow DAGs to maintain

Auto-generated reports

Redbird can pull from BigQuery and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either BigQuery or Semrush.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from BigQuery into Semrush, or from Semrush back into BigQuery. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automation from any event in BigQuery or Semrush—new query results, ranking changes, or audit completions.

BigQuery
Triggers & Actions
Trigger

New rows in table or view

Trigger when new data appears in any BigQuery table, including scheduled query results or streaming inserts.

Trigger

Query result threshold crossed

Run a SQL query on schedule and trigger when results meet conditions like row count or aggregate values.

Trigger

Dataset or table metadata changed

Detect when BigQuery schemas are modified, tables created, or partitions added.

Action

Insert rows into table

Write new records to BigQuery tables with proper schema mapping and data type conversion.

Action

Run parameterized SQL query

Execute SQL with dynamic variables from your workflow to update tables or calculate metrics.

Action

Create or update table schema

Modify BigQuery table structures, add columns, or adjust partitioning based on incoming data.

Semrush
Triggers & Actions
Trigger

Keyword position change detected

Trigger when tracked keywords move up or down in rankings by a specified threshold.

Trigger

New backlinks discovered

Detect when Semrush identifies new backlinks pointing to your domain or competitor sites.

Trigger

Site audit completed

Fire when Semrush finishes a scheduled site audit with updated health scores and issue counts.

Action

Fetch domain analytics overview

Pull traffic estimates, keyword counts, and authority scores for any domain.

Action

Get keyword metrics and SERP data

Retrieve search volume, difficulty, CPC, and current ranking URLs for specified keywords.

Action

Export backlink profile data

Extract complete backlink lists with anchor text, authority scores, and referring page details.

BigQuery
+
Semrush

Ready to connect your stack?

Sync BigQuery with Semrush in minutes and build the SEO data warehouse your marketing team has been asking for. No API documentation, no schema maintenance, no broken pipelines.

Get started → Book a demo