Sync mobile attribution data to The Trade Desk and feed campaign performance back to AppsFlyer automatically. Stop manually exporting audience lists, rebuilding attribution reports across platforms, and chasing down ROAS discrepancies between your DSP and mobile analytics.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically build and refresh Trade Desk audience segments based on AppsFlyer in-app events, LTV thresholds, or behavioral signals. Keep your programmatic targeting current without CSV exports or manual audience builder updates.
Enrich AppsFlyer attribution records with Trade Desk campaign metadata, creative IDs, and real-time spend data. Build unified ROAS reports that connect DSP campaigns to downstream mobile app revenue.
Monitor AppsFlyer's validation rules and fraud detection signals, then automatically flag or pause corresponding Trade Desk campaigns when suspicious install patterns emerge. Protect ad spend before fraud impacts scale.
Automatically join Trade Desk spend by campaign with AppsFlyer attributed revenue and LTV cohorts. Surface discrepancies, attribute mobile conversions to programmatic touchpoints, and publish unified performance dashboards.
Identify users who've dropped off in AppsFlyer cohort analysis and automatically create or refresh corresponding retargeting audiences in The Trade Desk. Run re-engagement campaigns based on real-time app behavior signals.
Capture daily snapshots of Trade Desk campaign metrics and AppsFlyer attribution breakdowns in a unified data warehouse. Maintain historical records for trend analysis, budget planning, and multi-touch attribution modeling.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and The Trade Desk with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands AppsFlyer's attribution schema and The Trade Desk's campaign hierarchy, so you can automate complex audience syncs and cross-platform reporting without custom API work.
Redbird maps AppsFlyer event parameters, user cohorts, and fraud signals to Trade Desk audience taxonomies, campaign structures, and conversion trackers. The platform handles UID2 matching, audience refresh cadences, and attribution window alignment automatically. When you need to join Trade Desk impression data with AppsFlyer postback revenue, Redbird resolves timestamp mismatches, deduplicates cross-device conversions, and maintains GDPR-compliant data handling across both systems.
faster audience syncs than exporting CSVs and rebuilding Trade Desk segments manually
Redbird can pull from AppsFlyer and The Trade Desk simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or The Trade Desk.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into The Trade Desk, or from The Trade Desk back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any AppsFlyer attribution event or Trade Desk campaign change, and take action across both platforms instantly.
Fires when AppsFlyer attributes a new app install to a specific media source or campaign.
Triggers when a user completes a defined event sequence or hits a conversion milestone.
Activates when AppsFlyer's validation rules flag suspicious installs or click injection patterns.
Push user cohorts or attribution segments from AppsFlyer to Snowflake, BigQuery, or Redshift.
Modify AppsFlyer postback templates to include additional campaign or creative parameters.
Append Trade Desk campaign IDs or other external identifiers to AppsFlyer attribution records.
Fires when a Trade Desk campaign reaches a defined daily or total budget limit.
Triggers when The Trade Desk logs a conversion pixel fire or attributed event.
Activates when a Trade Desk audience segment grows or shrinks beyond set thresholds.
Build new Trade Desk audiences or refresh existing ones with user IDs from AppsFlyer cohorts.
Automatically stop Trade Desk campaigns when AppsFlyer signals fraud or performance thresholds are breached.
Export Trade Desk impression-level logs or campaign summaries to BI tools or data warehouses.
Stop rebuilding audiences and reconciling mobile attribution across platforms manually. Connect AppsFlyer and The Trade Desk with Redbird AI and automate the entire flow.