Automate the connection between mobile attribution and point-of-sale revenue. Stop manually exporting campaign data and matching app installs to in-store conversions. Let Redbird sync AppsFlyer attribution with Square transaction data so you can measure true ROAS across the full customer journey.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically link AppsFlyer install and in-app event data with Square customer transactions using email, phone, or customer ID. Track which acquisition campaigns drive not just downloads, but actual in-store revenue. Build complete customer journey reports from first touch to point-of-sale.
Combine AppsFlyer campaign spend and attribution data with Square revenue by customer cohort. Automatically calculate return on ad spend that includes both in-app purchases and physical retail transactions. Generate weekly ROAS reports segmented by campaign, channel, and location.
Push high-value Square customers and purchase behavior back to AppsFlyer for retargeting. Create custom audiences based on lifetime purchase value, recent transaction frequency, or product category preferences. Enable acquisition teams to optimize campaigns for customers who convert in-store.
Monitor Square transaction volumes by location and cross-reference with AppsFlyer campaign activity. Get notified when in-store sales surge without corresponding mobile attribution data, indicating potential tracking gaps or organic lift. Identify locations where mobile campaigns drive disproportionate retail impact.
Combine AppsFlyer attribution snapshots with Square sales data into structured weekly archives. Maintain historical records linking campaign performance to actual revenue for audit trails and financial reporting. Store joined datasets in formats ready for finance team review.
When AppsFlyer captures in-app product views or orders, automatically append Square inventory data like margins, stock levels, and product categories. Build richer attribution reports that account for profitability, not just revenue. Understand which campaigns drive sales of high-margin vs. low-margin products.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and Square with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands AppsFlyer's attribution schemas and Square's transaction structures, so you can join mobile marketing data with point-of-sale revenue without custom engineering.
Redbird natively understands AppsFlyer's install and event postbacks, cohort structures, cost data, and attribution windows. It maps these to Square's transaction objects, customer profiles, payment methods, and location hierarchies. The AI automatically handles customer matching across systems using fuzzy logic on email, phone, and customer IDs. It recognizes when to join on event timestamps vs. cohort periods, and structures blended datasets for revenue attribution analysis.
faster than exporting CSVs and joining attribution to transaction data in spreadsheets
Redbird can pull from AppsFlyer and Square simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Square.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into Square, or from Square back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any AppsFlyer attribution event or Square transaction, and take action across both platforms instantly.
Fires when AppsFlyer attributes a new app install to a specific media source or campaign.
Triggers when a user completes an in-app purchase event tracked by AppsFlyer SDK.
Fires when AppsFlyer generates daily cohort retention and revenue data for a campaign.
Send a custom audience segment from combined data back to AppsFlyer for retargeting activation.
Enrich AppsFlyer in-app event records with confirmed transaction amounts from Square.
Send a server-to-server event to AppsFlyer when a Square transaction meets specific criteria.
Fires when a customer completes a payment transaction at any Square point-of-sale or online checkout.
Triggers when a new customer profile is created in Square with contact information.
Fires when total transaction volume at a location surpasses a configured daily threshold.
Add a new customer record to Square using data from AppsFlyer attribution with contact details.
Apply custom tags to Square customer profiles based on their AppsFlyer acquisition channel.
Pull transaction data from Square filtered by customer cohort, date range, or location for analysis.
Stop losing the connection between mobile attribution and retail revenue. Redbird connects AppsFlyer and Square so you can finally measure true customer lifetime value across digital and physical channels.