Stop manually exporting web analytics to reconcile with transaction data. Redbird AI syncs Adobe Analytics behavioral insights with Square payment activity, so you can see the full customer journey from first click to checkout.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When a payment completes in Square, Redbird matches the customer to their Adobe Analytics session and appends marketing channel, campaign source, and referrer data to the transaction record. Perfect for understanding which digital campaigns drive in-store or online revenue.
Push completed Square payments, refunds, and invoice settlements into Adobe Analytics as custom events with product SKU, transaction value, and location attributes. Enables full funnel analysis from web visit to point-of-sale conversion.
Sync Square customer purchase frequency, average order value, and product category preferences back to Adobe Analytics. Automatically update audience segments for repeat buyers, high-value customers, or lapsed purchasers to power targeted digital campaigns.
Monitor when customers from priority Adobe Analytics segments complete transactions in Square. Get instant notifications when VIP visitors, retargeting audiences, or paid search traffic converts, with full context on session behavior and purchase details.
Automatically compile reports that map web and app traffic patterns from Adobe Analytics to same-day transaction volume in each Square location. Surface which digital channels and content drive foot traffic and sales across your retail or restaurant footprint.
When a customer makes their first Square purchase, pull their complete Adobe Analytics behavioral history—pages viewed, products browsed, campaigns engaged—and store it alongside transaction records for unified customer modeling and LTV analysis.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and Square with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Adobe Analytics event schemas and Square transaction structures, so you can connect behavioral data to payment activity without manual mapping.
Redbird natively interprets Adobe Analytics custom variables, props, events, and segment definitions alongside Square payment methods, item variations, modifiers, and location hierarchies. The platform automatically reconciles customer identifiers across anonymous Adobe Analytics visitor IDs and Square customer profiles. When you need to join web session data with point-of-sale transactions, Redbird handles timestamp alignment, currency normalization, and attribution window logic without custom scripts.
Faster than building custom ETL between Adobe Analytics and Square APIs
Redbird can pull from Adobe Analytics and Square simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Square.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into Square, or from Square back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Adobe Analytics event or Square transaction, and take action in either system.
When a visitor enters or exits an Adobe Analytics segment based on behavioral criteria.
When a specific custom event is tracked in Adobe Analytics with matching prop or eVar conditions.
When a visitor's last-touch or first-touch campaign attribution changes in Adobe Analytics.
Send a custom event to Adobe Analytics with specified eVars, props, and context data.
Append or modify customer attributes in Adobe Analytics visitor profiles for segmentation.
Trigger an Adobe Analytics Data Warehouse report for a specific segment with custom dimensions.
When a card, cash, or digital wallet payment is successfully processed in Square.
When a full or partial refund is processed for a Square transaction at any location.
When a customer pays an outstanding Square invoice online or in person.
Add a new customer to Square with contact details and custom notes for future transactions.
Modify catalog item custom attributes or tags in Square based on external signals.
Pull transaction data from Square for a specific date range, location, or item category.
See how Redbird AI connects Adobe Analytics behavioral data to Square transaction records, so you can measure the full customer journey from digital touchpoint to payment.