Connect AppsFlyer and
Sprout Social with AI

Sync mobile attribution data with social media performance automatically. Stop manually matching app install campaigns to social posts, copying metrics between platforms, or building attribution reports in spreadsheets. Redbird connects AppsFlyer and Sprout Social so your marketing team sees the complete picture from ad click to app install.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync app install attribution metrics to social campaign reports

Automatically pull AppsFlyer install data, ROAS, and LTV metrics into Sprout Social campaign tags and custom reports. Marketing teams see which social posts and campaigns drive actual app installs and revenue, not just engagement. No more disconnected dashboards or manual CSV exports.

Alert social team when organic social drives spike in app installs

Trigger Sprout Social notifications when AppsFlyer detects attribution spikes from organic social sources. Social managers can quickly identify viral content and amplify high-performing posts while they're still trending. Turns attribution data into real-time social strategy.

Enrich social publishing calendar with historical campaign attribution data

Append AppsFlyer historical ROAS and conversion data to Sprout Social content tags and calendars. Teams see which content themes, formats, and posting times historically drove the best app install performance. Makes every publishing decision data-informed.

Generate weekly mobile attribution reports with social engagement context

Combine AppsFlyer campaign performance with Sprout Social engagement metrics in automated weekly reports. Leadership sees how social reach, impressions, and engagement correlate with app installs and revenue. No more toggling between platforms or reconciling metrics manually.

Push Sprout Social campaign IDs into AppsFlyer for unified tracking

Automatically send Sprout Social campaign identifiers and post metadata to AppsFlyer custom dimensions when campaigns launch. Creates seamless tracking from social publish to app install attribution. Closes the loop between social planning and mobile measurement.

Archive social creative assets linked to high-converting mobile campaigns

When AppsFlyer identifies top-performing acquisition campaigns from social sources, automatically tag and archive related creative assets in Sprout Social. Build a searchable library of proven social content that drives app installs. Turn attribution insights into repeatable creative strategy.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize AppsFlyer and Sprout Social with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands AppsFlyer's attribution schemas and Sprout Social's campaign structures, so you can connect mobile performance data with social publishing workflows without custom code.

AI that speaks both attribution and social

Redbird's AI natively understands AppsFlyer attribution models, conversion windows, and media source taxonomies alongside Sprout Social's content calendars, campaign tags, and custom report fields. It automatically maps install events to social posts, matches campaign identifiers across systems, and handles attribution lookback windows when syncing data. The result is accurate, context-aware automation that preserves measurement integrity across your marketing stack.

Attribution event mapping
Campaign ID reconciliation
Conversion window handling
Custom report field sync
10×

faster than exporting AppsFlyer data and manually matching to Sprout Social campaigns

No CSV exports, pivot tables, or VLOOKUP formulas to reconcile mobile attribution with social performance

Auto-generated reports

Redbird can pull from AppsFlyer and Sprout Social simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Sprout Social.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from AppsFlyer into Sprout Social, or from Sprout Social back into AppsFlyer. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in AppsFlyer or Sprout Social and take action across your entire marketing stack.

AppsFlyer
Triggers & Actions
Trigger

New install attributed to campaign

Fires when AppsFlyer attributes a new app install to a specific media source or campaign.

Trigger

ROAS threshold exceeded

Triggers when campaign return on ad spend crosses a defined threshold in AppsFlyer.

Trigger

Fraud detection alert

Activates when AppsFlyer's fraud detection flags suspicious install activity on a campaign.

Action

Create custom event

Log a custom in-app event to AppsFlyer with specified parameters and user identifiers.

Action

Update audience segment

Add or remove users from AppsFlyer audience segments based on behavior or attribution data.

Action

Tag media source

Apply custom tags or metadata to specific media sources or campaigns in AppsFlyer.

Sprout Social
Triggers & Actions
Trigger

Post published

Fires when a scheduled or immediate post is published to any connected social network in Sprout Social.

Trigger

Campaign performance milestone

Triggers when a Sprout Social campaign reaches defined engagement, reach, or impression thresholds.

Trigger

Mention or comment received

Activates when a brand mention, comment, or direct message is detected across monitored social channels.

Action

Add campaign tag

Apply custom tags to posts, profiles, or campaigns in Sprout Social for reporting and organization.

Action

Update custom report field

Write data to custom fields in Sprout Social reports to enrich analytics with external metrics.

Action

Create scheduled post

Add a new post to the Sprout Social publishing queue with specified content, timing, and networks.

AppsFlyer
+
Sprout Social

Ready to connect your stack?

See how Redbird connects AppsFlyer attribution data with Sprout Social campaigns so your marketing team can stop reconciling metrics manually and start optimizing social strategy with mobile performance insights.

Get started → Book a demo