Sync mobile attribution data with your ad server automatically. Stop exporting CSVs, manually reconciling campaign IDs, and building fragile scripts to connect your mobile app analytics with display and video ad delivery metrics.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push mobile app install events and post-install conversions from AppsFlyer to Campaign Manager 360 as offline conversions. Match AppsFlyer attribution data to CM360 click IDs to close the loop on mobile acquisition campaigns. Update conversion values with actual ROAS and LTV data as users engage with your app.
Merge AppsFlyer mobile attribution metrics with Campaign Manager 360 display and video delivery data into a single source of truth. Automatically join datasets on campaign IDs, dates, and user segments to calculate true cross-channel ROAS. Generate executive reports that include both web and app conversion funnels without manual data wrangling.
Automatically sync audience segments from AppsFlyer based on in-app purchase patterns, feature usage, or abandonment events. Push these behavioral cohorts to Campaign Manager 360 to activate personalized display and video retargeting campaigns. Update audience membership daily as user behavior evolves in your mobile app.
Pull impression-level creative IDs, placement details, and viewability metrics from Campaign Manager 360 into AppsFlyer. Match CM360 ad exposure data to mobile install events to understand which creative executions drive highest-quality app users. Analyze how display ad frequency impacts mobile conversion rates and time-to-install.
Monitor conversion counts and attribution windows across both platforms and flag statistically significant variances. Automatically detect when AppsFlyer is reporting installs that aren't mapping back to Campaign Manager 360 click or impression data. Surface potential tracking issues, attribution model drift, or ad fraud patterns before they impact budget decisions.
Automatically export granular impression, click, and conversion data from Campaign Manager 360 alongside AppsFlyer attribution events and cohort analytics. Normalize campaign naming conventions, timezone differences, and event schemas across both systems. Maintain historical records that support multi-touch attribution modeling and long-term LTV analysis.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and Campaign Manager 360 with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands AppsFlyer's attribution schema and Campaign Manager 360's ad delivery data model, so you can connect mobile analytics with display advertising without custom development.
Redbird automatically maps AppsFlyer's install events, postback parameters, and conversion values to Campaign Manager 360's Floodlight tags, click IDs, and offline conversion formats. The platform recognizes attribution windows, handles timezone conversions between systems, and intelligently matches campaign identifiers even when naming conventions differ. It understands the relationship between CM360 impression data and AppsFlyer's last-click attribution model, enabling you to build multi-touch attribution logic without writing SQL or building ETL pipelines.
faster than building custom scripts to sync AppsFlyer attribution with CM360 conversions
Redbird can pull from AppsFlyer and Campaign Manager 360 simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Campaign Manager 360.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into Campaign Manager 360, or from Campaign Manager 360 back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in AppsFlyer or Campaign Manager 360, and take action across your entire marketing stack.
Fires when AppsFlyer attributes a mobile app install to a specific acquisition campaign or channel.
Triggers when a user completes a purchase or subscription action tracked in AppsFlyer.
Fires when AppsFlyer's Protect360 identifies suspicious install patterns or potential ad fraud.
Post a conversion to AppsFlyer with associated revenue, allowing you to track ROAS from external sources.
Add or remove users from AppsFlyer audience segments based on behavioral criteria or external data.
Pull aggregated or raw-level attribution data from AppsFlyer for analysis or archival purposes.
Fires when a campaign in Campaign Manager 360 begins serving ads or reaches its scheduled end date.
Triggers when a placement or creative hits a defined volume of impressions or clicks in CM360.
Fires when Campaign Manager 360 records a conversion event from a Floodlight tracking pixel.
Send conversion events to Campaign Manager 360 that occurred outside tracked sessions, matched by click ID.
Modify audience membership in CM360 to refine targeting for display and video campaigns.
Pull granular impression, click, and creative exposure data from CM360 for detailed analysis.
Stop manually reconciling mobile attribution with display ad delivery. Connect AppsFlyer and Campaign Manager 360 with Redbird AI and automate the data work between your analytics and advertising platforms.