Connect Amazon Seller Central and
Campaign Manager 360 with AI

Redbird AI automatically syncs Amazon sales data with Campaign Manager 360 campaign performance, so ecommerce and advertising teams can stop manually reconciling impression data with conversion outcomes. Close the attribution loop between ad exposure and Amazon purchases without CSV exports or custom integrations.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-update CM360 conversions with Amazon order data for attribution tracking

When orders complete in Amazon Seller Central, Redbird sends conversion events to Campaign Manager 360 with product SKU, order value, and customer acquisition details. Advertising teams get accurate view-through and click-through attribution tied to actual Amazon purchases, eliminating manual conversion file uploads.

Enrich Amazon sales reports with CM360 impression and click exposure data

Redbird pulls campaign exposure data from Campaign Manager 360 and matches it to Amazon orders by timestamp, customer segment, and product category. Sales teams see which ad campaigns and creative variations drove specific Amazon purchases, enabling data-driven budget allocation.

Generate weekly attribution reports linking CM360 campaigns to Amazon revenue

Redbird aggregates impression, click, and frequency data from Campaign Manager 360 alongside product-level sales and conversion metrics from Amazon Seller Central. Marketing leaders receive unified reports showing ROAS, cost per acquisition, and attribution paths without pivot tables or data warehouses.

Alert teams when high-spend campaigns show low Amazon conversion rates

When Campaign Manager 360 shows high impression delivery but Amazon Seller Central reports low conversion velocity for promoted products, Redbird triggers alerts. Media buyers can pause underperforming campaigns or adjust creative before budget waste accelerates.

Sync Amazon inventory levels to pause CM360 campaigns for out-of-stock products

Redbird monitors inventory status in Amazon Seller Central and automatically pauses or adjusts Campaign Manager 360 line items when promoted products go out of stock. Advertising teams avoid wasted spend on unavailable inventory without manual trafficking updates.

Archive campaign performance and sales outcomes for historical trend analysis

Redbird captures daily snapshots of Campaign Manager 360 delivery metrics alongside Amazon sales, return rates, and customer reviews for promoted products. Analytics teams query historical performance to identify seasonal trends, creative fatigue, and long-term attribution patterns.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Seller Central and Campaign Manager 360 with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Amazon Seller Central's product catalog and order structures and Campaign Manager 360's campaign hierarchy, creative rotations, and event-level impression logs.

AI that speaks both ecommerce operations and enterprise ad serving

Redbird maps Amazon SKUs, ASINs, fulfillment channels, and order timestamps to Campaign Manager 360's advertiser IDs, placement structures, creative assets, and Floodlight conversion tags. The platform automatically reconciles customer segments across both systems, handles timezone differences in event logging, and joins impression-level data with product-level sales outcomes. When schema changes occur—like new Amazon report columns or CM360 API updates—Redbird adapts without breaking workflows.

ASIN & SKU mapping to placement IDs
Order timestamp to impression window matching
Floodlight tag to conversion event sync
Product category to campaign hierarchy alignment
10×

faster attribution reporting than manual CM360 export and Amazon sales reconciliation

No data warehouse staging, custom ETL scripts, or analyst time spent joining impression logs to order files

Auto-generated reports

Redbird can pull from Amazon Seller Central and Campaign Manager 360 simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or Campaign Manager 360.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Seller Central into Campaign Manager 360, or from Campaign Manager 360 back into Amazon Seller Central. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from order events in Amazon Seller Central or campaign delivery milestones in Campaign Manager 360.

Amazon Seller Central
Triggers & Actions
Trigger

New order placed

Fires when a customer completes a purchase for products in your Amazon catalog.

Trigger

Inventory level drops below threshold

Triggers when available stock for a SKU falls below your defined reorder point.

Trigger

Product review posted

Fires when a customer submits a new review or rating for one of your listings.

Action

Update product listing details

Modify pricing, descriptions, keywords, or images for existing Amazon listings.

Action

Export sales report by SKU

Pull order volume, revenue, and conversion metrics for specific products or date ranges.

Action

Retrieve fulfillment and return status

Get current shipment tracking, delivery confirmations, or return request details.

Campaign Manager 360
Triggers & Actions
Trigger

Campaign reaches impression threshold

Fires when a line item or placement delivers a specified number of impressions.

Trigger

Floodlight conversion recorded

Triggers when a conversion tag fires, capturing click-through or view-through attribution.

Trigger

Creative approval status changes

Fires when ad creative moves between pending, approved, or rejected states.

Action

Update line item status

Pause, activate, or archive campaign line items based on external conditions.

Action

Upload offline conversion data

Send post-click or post-view conversion events with transaction IDs and revenue values.

Action

Generate attribution report

Pull cross-channel delivery, frequency, and conversion metrics for specified campaigns or advertisers.

Amazon Seller Central
+
Campaign Manager 360

Ready to connect your stack?

Stop exporting impression logs and sales reports to measure advertising ROI. Redbird AI connects Amazon Seller Central and Campaign Manager 360 so your team can focus on optimizing campaigns, not reconciling data.

Get started → Book a demo