Connect Amplitude and
ZoomInfo with AI

Automatically sync product engagement data to sales intelligence workflows. Stop manually exporting user behavior data to identify high-intent accounts. Let Redbird AI connect product analytics to your prospecting engine and trigger outreach based on actual usage patterns.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich ZoomInfo accounts with Amplitude product engagement and feature adoption metrics

Automatically push product usage data, feature adoption rates, and engagement scores from Amplitude into ZoomInfo account records. Sales teams see which prospects are power users, which features they've activated, and retention signals without leaving their prospecting workflow.

Trigger ZoomInfo intent-based outreach when Amplitude detects high-value user behavior patterns

Monitor Amplitude for signals like feature adoption milestones, increased session frequency, or expansion usage patterns. Automatically create targeted account lists in ZoomInfo and trigger personalized outreach campaigns based on actual product engagement, not just demographic fit.

Sync ZoomInfo firmographic and technographic data into Amplitude for cohort analysis segmentation

Enrich Amplitude user profiles with company size, industry, tech stack, and buyer intent signals from ZoomInfo. Build behavioral cohorts segmented by firmographics to understand which company profiles drive the highest retention and expansion revenue.

Alert sales when high-fit ZoomInfo accounts show product disengagement or churn risk

Combine ZoomInfo's account scoring with Amplitude's retention and engagement metrics to identify at-risk customers. Automatically flag accounts that match ideal customer profiles but show declining usage, triggering proactive outreach before churn occurs.

Build ZoomInfo ABM target lists from Amplitude users exhibiting expansion behavior signals

Identify product users showing expansion indicators in Amplitude—multi-seat adoption, premium feature exploration, API usage growth. Automatically create lookalike company lists in ZoomInfo based on firmographic profiles of these high-potential accounts for targeted account-based marketing campaigns.

Enrich Amplitude experiment cohorts with ZoomInfo buying intent and technographic context data

Pull ZoomInfo's intent signals, installed technologies, and buying committee data into Amplitude experiment groups. Analyze how A/B test results vary across different company profiles, tech stacks, and buying stages to optimize product-led growth motions for specific segments.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and ZoomInfo with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Amplitude's event taxonomy and user properties alongside ZoomInfo's contact, company, and intent signal schemas—no manual field mapping required.

AI that speaks product analytics and sales intelligence

Redbird automatically interprets Amplitude's event streams, user properties, cohort definitions, and behavioral segments. It maps these to ZoomInfo's account hierarchy, contact roles, technographic attributes, and intent topics. The AI understands how to translate product engagement metrics into sales-ready signals, match anonymous Amplitude users to ZoomInfo company records, and enrich behavioral data with firmographic context—handling schema differences, data formatting, and relationship mapping without custom code.

Event property mapping
User-to-account matching
Behavioral segment translation
Intent signal correlation
10×

faster than exporting CSVs and manually uploading usage data to prospect lists

No data warehouse staging tables, custom ETL scripts, or weekly export routines required

Auto-generated reports

Redbird can pull from Amplitude and ZoomInfo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or ZoomInfo.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into ZoomInfo, or from ZoomInfo back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any user behavior event in Amplitude or intent signal in ZoomInfo—Redbird handles the rest.

Amplitude
Triggers & Actions
Trigger

User completes activation milestone

Fires when a user reaches a defined activation event sequence or milestone in their product journey.

Trigger

Cohort membership changes

Triggers when users enter or exit behavioral cohorts based on retention, engagement, or feature usage criteria.

Trigger

Feature adoption threshold reached

Detects when specific features hit adoption targets or when users first interact with premium capabilities.

Action

Create user segment

Build new behavioral segments in Amplitude based on external data or workflow conditions.

Action

Update user properties

Enrich Amplitude user profiles with firmographic, intent, or contact-level data from external systems.

Action

Track custom event

Send custom events back into Amplitude from external system activities or workflow completions.

ZoomInfo
Triggers & Actions
Trigger

Intent signal detected

Fires when ZoomInfo identifies buying intent signals like content consumption, research activity, or competitive interest.

Trigger

Contact data updated

Triggers when contact information, job titles, or organizational changes are detected for tracked prospects.

Trigger

Account added to list

Detects when companies are added to target account lists or change account scoring tiers.

Action

Enrich company record

Update ZoomInfo account profiles with product usage data, engagement scores, or behavioral metrics.

Action

Create target account list

Build new ABM prospect lists in ZoomInfo based on product usage patterns or behavioral criteria.

Action

Update contact attributes

Add custom fields to ZoomInfo contact records with engagement data, feature adoption status, or account health scores.

Amplitude
+
ZoomInfo

Ready to connect your stack?

Stop manually bridging product analytics and sales intelligence. Redbird AI connects Amplitude and ZoomInfo so your go-to-market teams can prospect with actual product engagement signals, not just demographic guesses.

Get started → Book a demo