Connect Amazon Ads and
ZoomInfo with AI

Redbird AI automatically syncs advertising performance from Amazon Ads with your sales intelligence in ZoomInfo. Stop manually matching campaign data to prospect accounts, exporting CSVs to analyze which companies are converting, or building fragmented reports across advertising and sales systems.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich ZoomInfo accounts with Amazon Ads conversion and ACOS data

Automatically append advertising performance metrics to ZoomInfo company records when prospects convert through Amazon campaigns. Surface ACOS, conversion rates, and product engagement directly in your sales intelligence platform for smarter account prioritization.

Trigger Amazon Sponsored Brand campaigns when ZoomInfo detects buying intent signals

Launch targeted Amazon advertising automatically when ZoomInfo identifies high-intent accounts researching your product category. Sync intent data to drive timely Sponsored Products and Sponsored Brands campaigns that reach buyers actively in-market.

Build ZoomInfo account lists from Amazon Ads purchaser and search term data

Automatically create and update ZoomInfo segments based on companies converting through Amazon campaigns or searching specific product keywords. Enable sales teams to prioritize outreach to accounts with proven product interest and purchase behavior.

Alert sales when target ZoomInfo accounts engage with Amazon Sponsored Product ads

Send real-time notifications to sales reps when high-priority ZoomInfo accounts click or convert on Amazon advertising. Bridge the gap between advertising engagement and sales outreach with immediate visibility into buyer activity.

Adjust Amazon ad bids automatically based on ZoomInfo account tier and firmographics

Modify campaign bids and budgets dynamically when ZoomInfo data reveals high-value account characteristics like company size, revenue, or technographic fit. Optimize advertising spend by prioritizing impression share for your ideal customer profile.

Generate weekly reports analyzing Amazon Ads performance by ZoomInfo account segment

Automatically produce dashboards breaking down ROAS, ACOS, and conversion rates by industry, company size, and other ZoomInfo firmographic dimensions. Understand which account types drive the strongest advertising ROI without manual data joining or pivot tables.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Ads and ZoomInfo with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI natively understands Amazon Ads campaign structures and ZoomInfo's account intelligence schemas, automatically mapping advertising performance to prospect data without custom field configuration.

AI that understands advertising metrics and sales intelligence together

Redbird automatically recognizes Amazon Ads entities like campaigns, ad groups, ASINs, search terms, and performance metrics (ACOS, ROAS, attributed sales), then intelligently matches them to ZoomInfo company records, contacts, and intent signals. Our AI handles the complexity of linking anonymous Amazon advertising data to identified business accounts using domain matching, product category alignment, and behavioral patterns. No need to manually map campaign IDs to CRM fields or build lookup tables between advertising clicks and company records.

Campaign & ASIN mapping
Account-level attribution
Intent signal correlation
Firmographic enrichment
10×

faster than exporting Amazon Ads reports and manually cross-referencing ZoomInfo accounts

No CSV exports, VLOOKUP formulas, or custom API middleware required

Auto-generated reports

Redbird can pull from Amazon Ads and ZoomInfo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or ZoomInfo.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Ads into ZoomInfo, or from ZoomInfo back into Amazon Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any campaign event in Amazon Ads or account signal in ZoomInfo, then automate actions across both platforms.

Amazon Ads
Triggers & Actions
Trigger

Campaign ACOS exceeds threshold

Fires when a Sponsored Products or Sponsored Brands campaign's advertising cost of sale crosses a defined limit.

Trigger

New conversion from search term

Triggers when a customer purchase is attributed to a specific search keyword or product term.

Trigger

Ad spend reaches daily budget percentage

Activates when campaign spending hits a defined percentage of daily budget allocation.

Action

Update campaign bid strategy

Modify bidding approach for Sponsored Products campaigns based on external signals or performance thresholds.

Action

Pause underperforming ad groups

Automatically disable ad groups that fail to meet ROAS or conversion benchmarks.

Action

Add negative keywords to campaign

Append search terms to negative keyword lists to prevent wasted spend on low-converting queries.

ZoomInfo
Triggers & Actions
Trigger

New buying intent signal detected

Fires when ZoomInfo identifies a company showing active research behavior in your product category.

Trigger

Account enters target segment

Triggers when a company matches your ideal customer profile criteria or ABM target list.

Trigger

Contact information updated

Activates when ZoomInfo enriches or verifies new contact details for existing accounts.

Action

Add company to target account list

Include a business in a specific ZoomInfo segment for prioritized outreach or campaign targeting.

Action

Enrich account with custom data fields

Append external information like advertising metrics or product engagement to ZoomInfo company records.

Action

Tag accounts with engagement labels

Apply custom tags to ZoomInfo records based on advertising activity or campaign response behavior.

Amazon Ads
+
ZoomInfo

Ready to connect your stack?

Stop manually bridging Amazon advertising data and sales intelligence. Redbird AI connects Amazon Ads and ZoomInfo so your marketing and sales teams work from the same unified view of account engagement and conversion behavior.

Get started → Book a demo