Automate the flow between product analytics and financial reporting. Stop manually exporting cohort data to reconcile with subscription revenue, chasing down feature adoption metrics for board decks, or rebuilding revenue reports every time your product mix changes.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Map Amplitude user cohorts to Xero tracking categories based on acquisition channel, plan tier, or feature adoption. Revenue from each behavioral segment flows into the right accounting categories without manual tagging. Perfect for SaaS finance teams tracking unit economics by cohort.
Monitor Amplitude retention cohorts and engagement drops for customers tagged in Xero as enterprise or high-MRR accounts. Trigger alerts when usage patterns indicate churn risk before the next billing cycle. Finance and product teams get early warning on revenue impact.
Combine Xero revenue data with Amplitude feature adoption, DAU trends, and conversion funnels in automated monthly reports. AI pulls MRR, churn, and CAC from Xero alongside product health metrics. Delivers complete unit economics story without spreadsheet gymnastics.
Enrich every invoice and customer record in Xero with Amplitude engagement scores, feature adoption levels, and activity tiers. Finance sees which accounts are power users versus at-risk when reviewing AR aging. Enables smarter collection prioritization and expansion targeting.
When users upgrade, downgrade, or change plans in your product (tracked in Amplitude), automatically adjust Xero invoices, tracking categories, and deferred revenue schedules. Eliminates manual reconciliation between product billing events and accounting records.
Create timestamped archives combining Xero financial statements with corresponding Amplitude product metrics for each reporting period. Maintain audit trail showing how product changes impacted revenue, retention, and customer lifetime value. Critical for investor due diligence and board reporting.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and Xero with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Amplitude's behavioral event schemas and Xero's accounting structure—so you can connect product analytics to financial truth without building custom integrations.
Redbird maps Amplitude user properties, event taxonomies, and cohort definitions to Xero's chart of accounts, tracking categories, and invoice line items. The AI understands how to translate behavioral segments into accounting dimensions, match user IDs to customer records, and reconcile subscription events with revenue recognition schedules. No need to build lookup tables or maintain fragile CSV exports—Redbird handles schema mapping, data type conversion, and maintaining referential integrity across both systems.
faster than exporting Amplitude cohorts and manually tagging Xero transactions
Redbird can pull from Amplitude and Xero simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Xero.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into Xero, or from Xero back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any behavioral event in Amplitude or any financial transaction in Xero—Redbird handles the rest.
Fires when a user qualifies for a specific retention segment based on activity patterns or lifecycle stage.
Triggers when a user or account crosses a defined threshold for feature usage or engagement score.
Activates when an A/B test reaches statistical significance for a key conversion or revenue metric.
Retrieve DAU, session frequency, feature adoption scores, or custom behavioral metrics for specific users or cohorts.
Pull a behavioral segment with associated user properties, revenue attributes, and engagement scores for downstream use.
Get step-by-step conversion data for specific user segments, time periods, or product areas with drop-off analysis.
Fires when an invoice is created, sent, paid, voided, or marked overdue in Xero.
Triggers when a customer payment is recorded against an invoice or account balance.
Activates when month-end close is complete and financial statements are locked for a reporting period.
Add new tracking dimensions or modify existing categories for revenue segmentation and reporting.
Append product usage tier, engagement score, or cohort information to invoice records for enriched AR reporting.
Pull revenue, expenses, and cash flow data filtered by tracking category, date range, or customer segment.
Stop rebuilding revenue reports every month. Connect Amplitude and Xero to automate the flow between product analytics and financial truth—no engineers required.