Sync product analytics with CTV distribution data to understand how streaming audiences engage with your content. Stop manually exporting CSVs, reconciling viewer metrics across platforms, and building custom scripts to connect product behavior with streaming performance.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push user segments from Amplitude into Wurl's ad targeting system. When high-value cohorts are identified based on product engagement, trigger personalized ad experiences on connected TV platforms without manual audience exports.
Pull CTV content consumption metrics, ad impressions, and platform distribution data from Wurl into Amplitude user profiles. Analyze how streaming viewership correlates with in-product behavior, retention patterns, and conversion events.
Monitor Wurl campaign delivery and trigger Slack notifications when specific streaming ads correlate with Amplitude engagement surges. Automatically surface which CTV placements drive the highest product activation rates for rapid optimization.
Combine Wurl's streaming impression data with Amplitude's conversion funnels to build unified attribution reports. Automatically calculate how connected TV advertising influences downstream product adoption, feature usage, and revenue metrics across your entire user journey.
When users hit churn indicators in Amplitude, immediately add them to suppression segments in Wurl to stop wasting CTV ad spend. Maintain synchronized audience states between product analytics and streaming advertising without manual list management.
Stream real-time content engagement data from Wurl into Amplitude as behavioral events. Run A/B tests that measure how different streaming content strategies impact product engagement, retention cohorts, and subscription conversion rates.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and Wurl with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Amplitude's event taxonomy and user properties alongside Wurl's streaming content catalogs, ad pod structures, and platform distribution schemas.
Redbird automatically maps Amplitude's behavioral cohorts, event properties, and user segments to Wurl's audience targeting parameters and campaign structures. The platform understands how to reconcile device identifiers across product analytics and CTV platforms, handle timestamp normalization between streaming sessions and product events, and merge content performance metrics with user lifecycle stages. No custom field mapping or schema translation required.
faster than building custom ETL between product analytics and CTV ad platforms
Redbird can pull from Amplitude and Wurl simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Wurl.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into Wurl, or from Wurl back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any product engagement event in Amplitude or streaming performance metric in Wurl.
Fires when a user qualifies for a specific Amplitude segment based on event patterns or property criteria.
Triggers when an A/B test variant achieves significance threshold for a defined conversion metric.
Activates when a cohort's Day 7 or Day 30 retention falls below your configured benchmark.
Add or update user-level properties in Amplitude with data from external systems.
Send events into Amplitude's analytics stream with configurable properties and timestamps.
Programmatically assign users to behavioral cohorts for targeting or analysis.
Fires when a new CTV advertising campaign begins delivering impressions across streaming platforms.
Triggers when streaming content surpasses a defined number of impressions or completion rate on connected TV.
Activates when monetization efficiency falls below target across your streaming inventory.
Add or remove users from CTV ad targeting lists based on external behavioral signals.
Modify delivery speed or budget allocation for streaming ad campaigns based on performance data.
Update streaming content catalogs with new titles, descriptions, or distribution parameters.
Start syncing Amplitude and Wurl to close the loop between product engagement and CTV performance. Build automations that connect streaming advertising with product analytics in minutes, not sprints.