Connect Amplitude and
Looker with AI

Sync product analytics data from Amplitude into Looker's semantic layer automatically. Stop exporting CSVs, manually reconciling user cohorts, or rebuilding behavioral metrics in LookML. Redbird AI keeps your product analytics and enterprise BI in perfect sync.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Amplitude behavioral cohorts to Looker as governed segments

Automatically push retention cohorts, power user segments, and feature adoption groups from Amplitude into Looker's semantic layer. Redbird maps Amplitude user properties to LookML dimensions so product analytics segments become reusable across all dashboards and reports.

Enrich Looker user models with Amplitude engagement scores and lifecycle stages

Keep Looker's user dimension tables updated with real-time engagement metrics from Amplitude. Product activation status, feature usage frequency, and lifecycle stage automatically flow into your centralized data model for consistent segmentation.

Generate automated product health reports combining Amplitude events and Looker business metrics

Build scheduled reports that merge product usage patterns from Amplitude with revenue, support, and operations data in Looker. Redbird AI queries both systems, joins datasets intelligently, and delivers unified executive dashboards without custom pipelines.

Alert product teams when Looker dashboards detect anomalies in Amplitude-tracked features

Trigger notifications when Looker detects significant drops in feature adoption, retention rates, or experiment performance tracked in Amplitude. Redbird monitors both platforms and sends contextual alerts with combined analytics and business context.

Archive Amplitude experiment results with full business context from Looker

Automatically capture A/B test results from Amplitude alongside corresponding revenue impact, customer segment performance, and operational metrics from Looker. Create a permanent record of experiments with complete business outcomes, not just product metrics.

Update Amplitude user properties based on Looker-defined customer segments

Flow enterprise customer classifications from Looker back into Amplitude for more precise product analytics. When Looker identifies high-value accounts, enterprise tiers, or churn risk segments, those attributes automatically enrich Amplitude user profiles.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and Looker with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Amplitude's event taxonomy and user properties alongside Looker's LookML semantic layer, automatically mapping behavioral data to governed metrics without custom ETL.

AI that understands product analytics and semantic data models

Redbird reads Amplitude's event schemas, user properties, and cohort definitions, then intelligently maps them to Looker's LookML dimensions, measures, and explores. The AI recognizes when a behavioral segment in Amplitude should become a reusable dimension in your data model, handles timestamp conversions between event streams and warehouse tables, and preserves metric definitions across both platforms. No manual field mapping or transformation logic required.

Event property to LookML dimension mapping
Cohort-to-segment transformation
User ID reconciliation across systems
Metric definition consistency checks
10×

faster than building custom ETL to sync Amplitude data into your warehouse and modeling it in LookML

No data engineering sprints to define schemas, write transformation jobs, or maintain sync pipelines between behavioral analytics and your semantic layer.

Auto-generated reports

Redbird can pull from Amplitude and Looker simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Looker.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into Looker, or from Looker back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any behavioral event in Amplitude or data change in Looker — Redbird handles the rest.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

Fires when a user qualifies for a retention cohort, power user segment, or lifecycle stage in Amplitude.

Trigger

Experiment reaches significance

Triggers when an A/B test or feature flag experiment achieves statistical significance for a goal metric.

Trigger

Feature adoption threshold crossed

Activates when a percentage of users or accounts adopt a new feature above a defined benchmark.

Action

Create user property

Add or update custom user properties in Amplitude based on data from other systems.

Action

Send event to Amplitude

Track custom events in Amplitude from external workflows or business systems.

Action

Export cohort definition

Extract cohort membership lists and segment criteria from Amplitude for use in other tools.

Looker
Triggers & Actions
Trigger

Dashboard metric exceeds threshold

Fires when a KPI in a Looker dashboard crosses a defined upper or lower bound.

Trigger

Scheduled Look completes

Triggers when a scheduled report or data delivery finishes running in Looker.

Trigger

New data arrives in model

Activates when fresh data lands in the underlying warehouse tables that power a Looker Explore.

Action

Update LookML dimension

Modify dimension definitions or add new fields to the semantic layer programmatically.

Action

Create scheduled report

Generate new Looks or dashboards with specific filters and delivery schedules in Looker.

Action

Query Explore and return results

Run ad-hoc queries against any Looker Explore and retrieve formatted results for downstream use.

Amplitude
+
Looker

Ready to connect your stack?

See how Redbird AI syncs Amplitude and Looker in minutes. Connect your product analytics and enterprise BI without building custom pipelines or writing LookML transformations.

Get started → Book a demo