Connect Amplitude and
Corebridge with AI

Sync product usage data with policyholder records and automate behavioral insights for financial products. Stop manually exporting user cohorts to CSV or reconciling engagement metrics with policy data. Redbird AI connects Amplitude's behavioral analytics directly to Corebridge's insurance platform.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync product engagement metrics to policyholder records in Corebridge

Automatically push user behavior data from Amplitude to matching policyholder profiles in Corebridge. Track how digital engagement correlates with policy changes, contribution patterns, and product adoption. Keep behavioral segments synchronized across both platforms without manual data exports.

Alert product teams when high-value policyholders show declining engagement

Monitor Amplitude cohorts for users associated with premium policies or high-value annuities in Corebridge. Trigger alerts when engagement drops below thresholds, enabling proactive outreach. Combine product analytics with policy value data for prioritized retention campaigns.

Enrich Amplitude user profiles with policy type and retirement plan status

Pull policy classifications, annuity product types, and contribution status from Corebridge into Amplitude user properties. Segment behavioral analysis by insurance product category and lifecycle stage. Enable product teams to analyze feature usage patterns across different policyholder segments.

Generate monthly reports on digital tool usage by policy portfolio

Combine Amplitude engagement metrics with Corebridge portfolio data to analyze digital adoption across policy segments. Automatically compile reports showing feature usage rates, mobile app engagement, and self-service tool adoption by product type. Track how digital experience correlates with policy retention and contribution increases.

Capture new policy creation events to build onboarding cohorts in Amplitude

Detect when new policies or retirement plans are established in Corebridge and create corresponding user cohorts in Amplitude. Track onboarding funnel completion, first-time feature usage, and early engagement patterns. Measure how quickly new policyholders adopt digital tools after account creation.

Automate behavioral segment creation based on policy value and contribution patterns

Use Corebridge policy data to build targeted behavioral segments in Amplitude. Create cohorts based on premium thresholds, contribution frequency, or retirement plan balance ranges. Enable product and growth teams to analyze feature adoption and run experiments tailored to high-value customer segments.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and Corebridge with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Amplitude's behavioral event schemas and Corebridge's policy data structures, automatically mapping user identifiers to policyholder records without custom integration work.

AI that understands product analytics and insurance platform data

Redbird's AI maps Amplitude user IDs, behavioral cohorts, and event properties to Corebridge policyholder identifiers, account numbers, and product classifications. It recognizes retention metrics, conversion funnels, and engagement scores in Amplitude, then associates them with policy types, annuity products, and contribution patterns in Corebridge. No need to write custom ETL scripts or maintain brittle API connections — the AI handles schema evolution and data transformations across both platforms automatically.

User ID → Policyholder matching
Behavioral cohorts → Policy segments
Event properties → Custom attributes
Retention metrics → Policy lifecycle
10×

faster than exporting Amplitude cohorts to CSV and importing to Corebridge manually

No SQL queries, data warehouse staging tables, or custom API scripts required

Auto-generated reports

Redbird can pull from Amplitude and Corebridge simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Corebridge.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into Corebridge, or from Corebridge back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any behavioral event in Amplitude or policy change in Corebridge — Redbird handles the rest.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

Fires when a user qualifies for a specific retention, engagement, or lifecycle cohort in Amplitude.

Trigger

Feature adoption milestone reached

Triggers when users complete key product actions or reach usage thresholds defined in Amplitude.

Trigger

Experiment variant assigned

Activates when a user is assigned to an A/B test variant or feature flag in Amplitude experiments.

Action

Update user property with policy data

Adds or modifies custom user properties in Amplitude with information from Corebridge.

Action

Create behavioral segment from policy cohort

Builds new user segments in Amplitude based on policy attributes or portfolio classifications.

Action

Track custom event with policy context

Logs behavioral events in Amplitude enriched with policy type, value tier, or contribution status.

Corebridge
Triggers & Actions
Trigger

New policy or annuity created

Fires when a new insurance policy or retirement product is established in Corebridge.

Trigger

Contribution or distribution processed

Triggers when retirement plan contributions are made or distribution events occur.

Trigger

Policy status or classification changes

Activates when policy status updates, product type changes, or portfolio classification is modified.

Action

Update policyholder record with engagement score

Writes behavioral metrics from Amplitude to policyholder profiles in Corebridge.

Action

Add behavioral segment tag to policy data

Tags policies or accounts in Corebridge with Amplitude cohort membership or engagement tier.

Action

Create analytics note on policy record

Logs product usage milestones or engagement alerts as notes in Corebridge policy records.

Amplitude
+
Corebridge

Ready to connect your stack?

Sync Amplitude behavioral data with Corebridge policy records automatically. Stop maintaining custom scripts and start building workflows that connect product analytics to financial services operations.

Get started → Book a demo