Stop exporting product analytics to CSV and importing into SQL tables. Redbird AI automatically syncs Amplitude behavioral data to Azure SQL and enriches product events with operational context—so your analytics and transactional data stay aligned.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically stream user behavior events, feature flags, and experiment results from Amplitude into Azure SQL tables. Keep your data warehouse in sync with product analytics without manual exports or scheduled ETL jobs.
Pull subscription tier, account status, and enterprise contract details from Azure SQL into Amplitude as user properties. Segment product usage by business context to understand revenue impact of features.
Export retention cohorts, funnel snapshots, and lifecycle segments from Amplitude to Azure SQL tables on a scheduled basis. Preserve historical analytics beyond platform retention limits for compliance and trend analysis.
When Amplitude detects power user behavior or churn signals, write records to Azure SQL that kick off provisioning, outreach, or account review processes. Bridge product analytics with operational systems seamlessly.
Query Azure SQL for purchase history, support tickets, or billing events and create Amplitude cohorts automatically. Target product experiences based on operational data without manual list uploads.
Merge Amplitude engagement metrics with Azure SQL revenue, churn, and support data into unified reporting tables. Redbird AI understands schema relationships and maps metrics automatically for consistent executive views.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and Azure SQL with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Amplitude's behavioral event schemas and Azure SQL's relational structures—mapping user properties, event streams, and cohort definitions to your database tables automatically.
Redbird automatically maps Amplitude user IDs to Azure SQL customer records, translates event properties into appropriate column types, and handles incremental syncs without duplication. It understands cohort definitions, experiment groups, and funnel stages—then structures them as normalized tables or denormalized views depending on your use case. Schema changes in either system are detected and reconciled intelligently.
faster than building custom Amplitude export scripts and SQL loader jobs
Redbird can pull from Amplitude and Azure SQL simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Azure SQL.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into Azure SQL, or from Azure SQL back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start from any behavioral event in Amplitude or any database change in Azure SQL—Redbird handles the rest.
Fires when a user performs a tracked event or specific action in your product.
Triggers when a user qualifies for a behavioral segment or retention cohort.
Activates when an A/B test achieves statistical confidence thresholds.
Build a new behavioral segment in Amplitude from external data sources.
Enrich Amplitude user profiles with attributes from operational systems.
Track custom events from backend systems into Amplitude's event stream.
Fires when a new record is added to specified Azure SQL tables.
Triggers when specific fields change in tracked tables or views.
Activates when a saved SQL query returns different results than the previous run.
Write new rows to Azure SQL tables from product analytics or other sources.
Modify table rows based on matching keys and conditional logic.
Run Azure SQL stored procedures with parameters from upstream events.
Sync Amplitude product analytics with Azure SQL in minutes. Redbird AI handles the schema mapping, data transformation, and ongoing syncs—so you can focus on insights, not infrastructure.