Connect Amazon Seller Central and
HubSpot with AI

Sync Amazon Seller Central customers, orders, and product data directly into HubSpot without manual exports or third-party middleware. Stop copying customer details from Amazon into your CRM, manually tracking high-value buyers, or building spreadsheets to connect marketplace activity with your sales pipeline.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Amazon customers as HubSpot contacts with order history and lifetime value

Automatically create or update HubSpot contacts when customers place Amazon orders. Enrich contact records with order totals, product purchased, fulfillment status, and calculated lifetime value. Keep your CRM in sync with actual marketplace behavior without manual data entry.

Create HubSpot deals for high-value Amazon orders to trigger B2B outreach

When Amazon orders exceed a specific threshold or show repeat purchase patterns, automatically create deals in HubSpot with product details and order context. Route to sales reps for wholesale or partnership conversations. Turn marketplace customers into direct B2B relationships.

Enrich HubSpot contacts with Amazon review sentiment and product feedback

Monitor Amazon product reviews and match them to existing HubSpot contacts based on verified purchase data. Add review ratings, sentiment, and product-specific feedback as contact properties. Enable customer success teams to proactively address issues or identify advocates.

Alert sales teams when Amazon customers enter specific buying patterns or segments

Track Amazon purchase frequency, product category expansion, or order value trends. Automatically trigger HubSpot workflows or task assignments when customers match B2B buyer profiles. Surface marketplace intelligence where your sales team actually works.

Update Amazon inventory levels based on HubSpot deal closures and forecasted demand

When large B2B deals close in HubSpot, automatically adjust Amazon inventory quantities or listing availability. Prevent overselling when direct sales commitments affect marketplace stock. Keep inventory data synchronized across both channels in real-time.

Generate weekly Amazon performance reports in HubSpot with customer acquisition and retention metrics

Aggregate Amazon Seller Central data on new customers, repeat purchase rates, average order values, and category performance. Create custom HubSpot reports or dashboard objects updated automatically. Give leadership unified visibility into marketplace and direct channel performance without logging into multiple systems.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Seller Central and HubSpot with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Amazon Seller Central's order structures, inventory schemas, and performance metrics alongside HubSpot's contact properties, deal stages, and workflow automation—so your marketplace and CRM data stay connected automatically.

AI that maps Amazon marketplace data to your HubSpot CRM structure

Redbird automatically maps Amazon order IDs, SKUs, customer emails, and fulfillment data to the right HubSpot contact properties, custom objects, and deal fields. The platform understands Amazon's nested order line items, variation parent-child relationships, and FBA fulfillment statuses—then structures them for CRM workflows. When Amazon's reporting format changes or you add custom HubSpot properties, Redbird adapts the mapping without breaking your automations. No rigid field matching or manual schema updates required.

Order-to-contact matching
SKU and product syncing
Lifetime value calculation
Multi-marketplace support
10×

faster than building custom Amazon API integrations or using Zapier + spreadsheet workflows

No need for middleware tools, manual CSV exports, or separate data warehouses just to connect your marketplace to your CRM

Auto-generated reports

Redbird can pull from Amazon Seller Central and HubSpot simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or HubSpot.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Seller Central into HubSpot, or from HubSpot back into Amazon Seller Central. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Amazon order event, review update, or inventory change—or trigger Amazon actions directly from HubSpot deal stages and contact properties.

Amazon Seller Central
Triggers & Actions
Trigger

New order placed

Triggers when a customer completes a purchase on your Amazon storefront, including order details and line items.

Trigger

Product review received

Triggers when a customer leaves a product review, including rating, verified purchase status, and review text.

Trigger

Inventory level drops below threshold

Triggers when SKU inventory reaches a specified minimum quantity, including current stock and velocity data.

Action

Update listing price

Modify product pricing for specific SKUs or variations based on external business logic or competitive data.

Action

Adjust inventory quantity

Change available inventory levels for products to reflect commitments in other sales channels or warehouse updates.

Action

Create or update product listing

Add new products or modify existing listing details including descriptions, images, and attributes.

HubSpot
Triggers & Actions
Trigger

Deal stage changed

Triggers when an opportunity moves between pipeline stages, indicating progression in the B2B sales process.

Trigger

Contact property updated

Triggers when specific contact fields change, such as lifecycle stage, lead score, or custom marketplace flags.

Trigger

Form submitted

Triggers when a contact completes a HubSpot form, useful for wholesale inquiry or partnership interest capture.

Action

Create or update contact

Add new contacts or enrich existing records with Amazon order history, product preferences, and purchase behavior.

Action

Create deal

Generate new pipeline opportunities with context from Amazon orders, enabling B2B conversion workflows.

Action

Add contact to workflow

Enroll Amazon customers in nurture sequences, win-back campaigns, or upsell automations based on marketplace activity.

Amazon Seller Central
+
HubSpot

Ready to connect your stack?

Join teams that have stopped manually syncing Amazon Seller Central and HubSpot. Connect your marketplace data to your CRM and start automating customer intelligence, B2B pipeline creation, and unified reporting today.

Get started → Book a demo