Sync Amazon Ads performance into Sprinklr's unified analytics without manual exports or CSV uploads. Redbird AI automatically pulls campaign data, ACOS metrics, and sales attribution from Amazon Ads and pushes it into Sprinklr dashboards so your team can see paid and organic performance side-by-side.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically sync Sponsored Products and Sponsored Brands spend, impressions, clicks, and ACOS into Sprinklr's custom reporting fields. Teams can track paid Amazon performance alongside social campaigns without switching platforms or manually reconciling spreadsheets.
Monitor Amazon Ads cost efficiency in real-time and trigger notifications in Sprinklr when campaigns drift above ACOS targets. Marketing and ecommerce teams get immediate visibility into underperforming ad spend through their existing workflow tools.
Pull brand mentions, product sentiment scores, and trending conversation topics from Sprinklr's social listening engine and append them as metadata to Amazon Ads campaigns. Align paid search strategy with what customers are actually saying across social channels.
Automatically compile ad spend, attributed sales, and conversion data from Amazon Ads with engagement rates, reach, and sentiment from Sprinklr into a single executive dashboard. Eliminate manual data aggregation across paid and organic channels.
Capture customer search queries and keyword performance from Amazon Ads and store them in Sprinklr's insights repository. Build a longitudinal view of how customer language evolves across paid search and social conversations.
When major social campaigns go live in Sprinklr, automatically increase bids or budgets for related Amazon Ads campaigns to capture demand spikes. Coordinate paid Amazon strategy with broader marketing calendar without manual intervention.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Ads and Sprinklr with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Amazon Ads' attribution models and campaign structures and Sprinklr's multi-channel reporting architecture, so your data flows accurately between paid commerce and enterprise social analytics.
Redbird maps campaign types, placement data, and sales attribution from Amazon Ads to Sprinklr's custom reporting fields and unified dashboards without hardcoded field mapping. The AI handles differences between Amazon's ASIN-level performance data and Sprinklr's brand-level social metrics, automatically reconciling product identifiers, campaign naming conventions, and date ranges. When Amazon changes API responses or Sprinklr adds new data fields, Redbird adapts without breaking your workflows.
faster than exporting Amazon reports and uploading to Sprinklr manually
Redbird can pull from Amazon Ads and Sprinklr simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Sprinklr.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Ads into Sprinklr, or from Sprinklr back into Amazon Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from campaign changes in Amazon Ads or content launches in Sprinklr—Redbird connects events across both platforms.
Fires when ACOS, ROAS, or spend exceeds defined limits for any campaign or ad group.
Detects when new campaigns launch in Amazon Ads with specific targeting or budget settings.
Triggers when Amazon generates daily performance data including attributed sales and conversion metrics.
Adjust daily budgets or keyword bids based on external signals or performance rules.
Automatically disable ad groups that fall below efficiency thresholds to control spend.
Insert negative keyword targets based on search term analysis or brand safety rules.
Fires when new content or campaigns go live in Sprinklr across designated social networks.
Detects notable shifts in sentiment analysis for tracked brands, products, or topics.
Triggers when social listening identifies unusual activity around competitor brands or keywords.
Log external data points as custom metrics within Sprinklr's analytics dashboards.
Append classification tags or metadata to social campaigns for segmentation and analysis.
Compile cross-channel data into Sprinklr reports combining paid, organic, and social metrics.
Stop manually reconciling Amazon Ads performance with social analytics. Redbird AI syncs campaign data, attribution metrics, and sentiment insights between Amazon Ads and Sprinklr automatically.