Connect Amazon Ads and
Pluto with AI

Redbird AI connects your Amazon retail advertising data with Pluto streaming analytics automatically. Stop manually reconciling e-commerce ad performance with streaming audience insights, and start running unified campaigns across retail and FAST channels with complete attribution visibility.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Amazon Ads campaign performance data to Pluto ad inventory analytics

Automatically push Amazon Sponsored Products and Sponsored Brands campaign metrics into Pluto's ad inventory platform. Track how retail advertising spend correlates with streaming ad inventory performance. Unify retail and streaming advertising insights without manual CSV exports.

Route Pluto viewer demographics to Amazon Ads audience targeting optimization

Feed streaming viewership data and audience engagement patterns from Pluto back into Amazon Ads campaign targeting. Refine Sponsored Products audiences based on streaming content preferences. Build cohesive cross-platform audience strategies informed by both retail and streaming behavior.

Generate unified ROAS reports combining Amazon retail and Pluto streaming ad performance

Automatically compile cross-platform advertising reports that combine Amazon ACOS, sales attribution, and product visibility metrics with Pluto ad inventory monetization and viewership data. Deliver weekly executive summaries that show complete retail-to-streaming ad investment efficiency.

Alert when Amazon product campaign spikes create streaming content alignment opportunities

Monitor Amazon Sponsored Products campaigns for sudden performance changes or seasonal spikes. Trigger notifications to Pluto content teams when retail product categories surge, enabling fast alignment of streaming ad inventory with trending retail demand.

Automate Amazon Ads bid adjustments based on Pluto streaming campaign performance

Dynamically adjust Amazon product advertising bids when Pluto streaming campaigns for complementary brands or product categories hit engagement thresholds. Create feedback loops between streaming awareness campaigns and retail conversion tactics.

Archive historical Amazon and Pluto campaign data for cross-channel attribution analysis

Continuously capture and warehouse Amazon Ads campaign snapshots alongside Pluto viewership and ad monetization records. Build longitudinal datasets that reveal how streaming ad exposure influences Amazon retail purchase behavior over time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Ads and Pluto with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI natively understands Amazon Ads campaign structures, product targeting hierarchies, and attribution models alongside Pluto's streaming analytics, ad inventory schemas, and FAST channel performance data.

AI that speaks both retail advertising and streaming monetization

Redbird's AI automatically maps Amazon Ads campaign types, SKU-level attribution, ACOS metrics, and bid strategies to Pluto's channel lineup structure, viewership segments, ad pod performance, and streaming monetization data. No need to build custom field mappings between retail advertising taxonomies and streaming content analytics. Redbird recognizes when Amazon product categories align with Pluto content genres, intelligently joins campaign IDs with streaming session data, and handles the schema differences between e-commerce conversion tracking and streaming engagement metrics.

Amazon campaign & SKU hierarchies
Pluto channel & content taxonomies
Cross-platform audience matching
Retail-to-streaming attribution logic
10×

faster than exporting Amazon campaign CSVs and manually cross-referencing with Pluto analytics dashboards

No API documentation reading, no custom field mapping between retail ad metrics and streaming viewership KPIs, no manual reconciliation of product categories with content genres

Auto-generated reports

Redbird can pull from Amazon Ads and Pluto simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Pluto.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Ads into Pluto, or from Pluto back into Amazon Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any campaign event in Amazon Ads or streaming analytics change in Pluto, then take action across both platforms automatically.

Amazon Ads
Triggers & Actions
Trigger

Campaign ACOS threshold exceeded

Trigger when Amazon Sponsored Products or Sponsored Brands campaign exceeds target advertising cost of sales threshold.

Trigger

New product campaign launched

Trigger when new Sponsored Products campaigns go live for specific product categories or SKUs.

Trigger

Daily ad spend limit reached

Trigger when Amazon advertising campaigns hit daily budget caps or spending velocity thresholds.

Action

Update campaign bid strategy

Programmatically adjust Amazon Ads bid amounts or bidding strategies based on external performance signals.

Action

Pause underperforming campaigns

Automatically pause Amazon ad campaigns that fail to meet ROAS or conversion rate benchmarks.

Action

Export campaign performance snapshot

Extract current Amazon Ads campaign metrics, attribution data, and product performance for analysis or archival.

Pluto
Triggers & Actions
Trigger

Channel viewership spike detected

Trigger when Pluto streaming channels experience sudden increases in viewer engagement or session duration.

Trigger

Ad inventory fill rate drops

Trigger when Pluto ad pod fill rates or monetization metrics fall below expected performance levels.

Trigger

New content episode published

Trigger when new on-demand content or channel programming goes live on Pluto's streaming platform.

Action

Tag content with campaign metadata

Programmatically associate Pluto streaming content with campaign identifiers or advertiser metadata for tracking.

Action

Update channel audience segments

Modify Pluto channel targeting parameters or audience definitions based on cross-platform performance insights.

Action

Export viewership analytics dataset

Extract Pluto streaming performance data, audience demographics, and ad monetization metrics for external analysis.

Amazon Ads
+
Pluto

Ready to connect your stack?

Stop manually bridging the gap between Amazon retail advertising and Pluto streaming analytics. Redbird AI connects your e-commerce and FAST channel data automatically, giving you unified visibility across retail and streaming campaigns.

Get started → Book a demo