Unify your DTC e-commerce data with retail scan insights automatically. Stop manually exporting Shopify sales to compare against SPINS retail performance, and end the spreadsheet gymnastics of reconciling online and offline channel data for brands selling in both channels.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically combine your Shopify direct-to-consumer sales with SPINS retail scan data to create complete channel performance reports. Track how online sales trends compare to natural and specialty retail, identify velocity differences across channels, and build unified dashboards showing total brand performance without manual data merging.
Monitor new product performance across both DTC and retail channels simultaneously. Get notified when a SKU selling well on Shopify underperforms in SPINS retail accounts, or when retail velocity suggests opportunity to promote on your e-commerce site, helping product and marketing teams adjust strategy based on cross-channel signals.
Pull SPINS market share, category trends, and competitive positioning data into your Shopify analytics. Understand how your DTC pricing compares to retail shelf prices, see category growth rates from SPINS alongside your e-commerce metrics, and contextualize your online performance within the broader natural products market landscape.
Automatically create reports showing side-by-side performance of your DTC channel against retail scan data from natural and specialty accounts. Include metrics like growth rate by channel, geographic performance differences, and SKU-level velocity comparisons to inform inventory planning and channel investment decisions.
Combine your Shopify inventory turnover data with SPINS retail out-of-stock reports to improve forecasting. When SPINS shows stockouts in key retail accounts while Shopify inventory is healthy, trigger demand planning reviews or reallocation workflows to balance channel inventory and capture missed retail sales opportunities.
Maintain a complete historical record of product performance across both DTC and retail channels. Store time-series data combining Shopify sales, customer acquisition, and average order value with SPINS velocity, distribution, and market share metrics to analyze long-term trends and seasonal patterns across your omnichannel business.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Shopify and SPINS with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Shopify's e-commerce transaction data and SPINS retail scan reporting structures, so you can connect DTC and retail analytics without custom data engineering.
Redbird's AI natively understands Shopify's order structures, product variants, customer segments, and sales channels alongside SPINS data formats including retail account hierarchies, UPC-level scan data, ACV distribution metrics, and category definitions. It automatically maps product catalogs across systems, reconciles SKU identifiers between DTC and retail datasets, handles date range alignment for reporting periods, and normalizes metrics like velocity and units sold for accurate cross-channel comparison without requiring data transformation pipelines.
faster than exporting CSVs, pivoting data, and building cross-channel reports manually
Redbird can pull from Shopify and SPINS simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Shopify or SPINS.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Shopify into SPINS, or from SPINS back into Shopify. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any event in Shopify or SPINS and automate actions across both platforms and your entire business stack.
Trigger when a customer completes checkout and payment is processed in your Shopify store.
Trigger when a SKU's available inventory falls below a defined level across locations.
Trigger when a product or variant is published to your Shopify storefront.
Modify product or variant pricing across your catalog based on external data signals.
Add tags or metafields to orders for custom segmentation and reporting workflows.
Pull order-level or aggregated sales data filtered by date range, product, or customer segment.
Trigger when SPINS publishes updated retail sales and velocity data for your reporting period.
Trigger when your brand's category share in natural or specialty channels reaches a defined level.
Trigger when all-commodity volume distribution increases or decreases for tracked products or accounts.
Retrieve sales, velocity, and trend metrics for specific categories, brands, or retail accounts.
Extract market share, pricing, and distribution data for competitive set analysis.
Download scan data segmented by retail banner, region, or account hierarchy for custom analysis.
Sync Shopify with SPINS and unify DTC e-commerce data with retail scan insights. Redbird connects your entire stack so CPG brands can finally see complete omnichannel performance without the manual data work.