Connect Refinitiv and
Semrush with AI

Automate the flow between financial market data and digital marketing intelligence. Stop manually exporting market events to enrich content strategies, or pulling competitor financial data to inform marketing analysis. Redbird AI syncs Refinitiv and Semrush so your teams work from a single source of truth.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich competitor SEO analysis with live financial data and ownership intelligence

When Semrush identifies new competitor domains or traffic shifts, automatically pull company financials, ownership structures, and market cap data from Refinitiv. Surface M&A activity, funding rounds, or corporate events that explain sudden marketing strategy changes. Equip your competitive intelligence team with the full financial context behind digital moves.

Trigger content creation workflows when market events impact target industries

Monitor Refinitiv news feeds and market event streams for earnings releases, regulatory filings, or sector movements in your target verticals. Automatically create Semrush content briefs with relevant keywords, search volumes, and competitor coverage analysis. Launch timely, SEO-optimized content when markets are actively searching for insights on breaking financial news.

Sync portfolio company keyword rankings and traffic data to financial dashboards

Push Semrush organic rankings, traffic estimates, and domain authority metrics for portfolio companies directly into Refinitiv-based reporting systems. Track digital marketing performance alongside financial KPIs for investment analysis. Automatically update when ranking shifts or traffic anomalies occur, giving investment teams real-time visibility into online presence health.

Alert marketing teams when financial events create high-volume keyword opportunities

When Refinitiv detects significant corporate actions—IPOs, mergers, restructurings—in your coverage area, automatically query Semrush for related keyword trends and search volume spikes. Route alerts with pre-built content recommendations to marketing teams. Capture traffic during peak interest windows with data-backed keyword strategies.

Archive financial news mentions alongside competitor content marketing performance

Capture Refinitiv news streams mentioning competitors and automatically cross-reference with Semrush data on their content publishing frequency, backlink acquisition, and ranking changes during the same period. Build a historical database linking financial events to marketing activity. Identify patterns in how competitors leverage corporate news for SEO advantage.

Generate market intelligence reports combining financial metrics and digital footprint analysis

Query Refinitiv for company financial performance, analyst ratings, and stock movements, then merge with Semrush traffic data, keyword visibility, and paid search spend estimates. Automatically generate comprehensive market intelligence reports for investment research or business development. Deliver unified views of both financial health and digital market presence without manual data stitching.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Refinitiv and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Refinitiv's market data schemas and Semrush's digital marketing metrics, so you can build sophisticated workflows without wrestling with APIs or data transformation.

AI that speaks financial data and marketing intelligence

Redbird natively maps Refinitiv's instrument identifiers, corporate hierarchies, news taxonomy, and time-series market data to Semrush's domain metrics, keyword databases, SERP features, and competitive intelligence structures. Our AI handles entity matching between financial ticker symbols and web domains, normalizes date ranges across platforms, and intelligently merges unstructured news content with structured ranking data. You get clean, contextual data flows without custom parsers or middleware.

Automatic ticker-to-domain matching
News sentiment to keyword trends
Corporate hierarchy to site structure
Time-series market and traffic data
10×

faster than building custom integrations between market data APIs and SEO platforms

No API documentation deep-dives, no entity resolution scripts, no manual CSV exports and re-uploads

Auto-generated reports

Redbird can pull from Refinitiv and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Refinitiv or Semrush.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Refinitiv into Semrush, or from Semrush back into Refinitiv. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any event in Refinitiv's market data streams or Semrush's marketing analytics, then automate what happens next across your entire stack.

Refinitiv
Triggers & Actions
Trigger

Market event detected

Trigger when Refinitiv identifies earnings releases, M&A announcements, regulatory filings, or other corporate actions for tracked companies.

Trigger

News article published

Activate workflows when Refinitiv news feeds publish articles matching specific topics, companies, or sentiment thresholds.

Trigger

Price movement threshold

Trigger when instrument prices, indices, or currency pairs cross defined thresholds or percentage changes in Refinitiv data.

Action

Query company financials

Retrieve financial statements, ratios, ownership data, or analyst estimates for specific companies from Refinitiv's databases.

Action

Fetch market data time-series

Pull historical or real-time pricing, volume, and market indicators for instruments, indices, or economic data points.

Action

Search news and events

Query Refinitiv news archives by company, topic, date range, or sentiment to retrieve relevant articles and event data.

Semrush
Triggers & Actions
Trigger

Keyword ranking change

Trigger when tracked keywords move up or down in search rankings beyond specified thresholds in Semrush position tracking.

Trigger

New competitor detected

Activate workflows when Semrush identifies new competitors appearing in your keyword landscape or gaining visibility in your market.

Trigger

Traffic anomaly detected

Trigger when Semrush detects unusual traffic patterns, sudden drops, or spikes in organic or paid search traffic estimates.

Action

Get keyword metrics

Retrieve search volume, keyword difficulty, CPC, and trend data for specific keywords or keyword lists from Semrush databases.

Action

Analyze domain authority

Pull domain overview metrics including authority score, backlink profile, referring domains, and traffic estimates for any domain.

Action

Export competitor analysis

Extract competitor traffic sources, top-performing content, keyword gaps, and paid search strategies from Semrush competitive research tools.

Refinitiv
+
Semrush

Ready to connect your stack?

See how Redbird AI connects Refinitiv and Semrush to automate market intelligence workflows. Stop switching between financial data and marketing analytics—let your systems work together.

Get started → Book a demo