Connect PostHog and
Sprinklr with AI

Sync product analytics with social media insights automatically. Stop manually exporting event data to correlate product behavior with social campaigns. Redbird AI connects PostHog and Sprinklr so your teams can link user actions to social engagement in real time.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Push feature launch events to Sprinklr to coordinate social campaigns

When new features go live in PostHog via feature flags, automatically trigger social media posts and campaign updates in Sprinklr. Keep marketing and product teams aligned without manual handoffs or spreadsheet updates.

Enrich Sprinklr audience profiles with PostHog behavioral cohorts and segments

Sync PostHog user cohorts—power users, churned accounts, feature adopters—directly into Sprinklr as audience segments. Target social campaigns based on actual product behavior, not just demographic data.

Track social campaign conversions by syncing Sprinklr UTM data to PostHog

Send campaign metadata and engagement data from Sprinklr into PostHog as custom properties. Analyze which social campaigns drive product adoption, feature usage, and retention across your analytics stack.

Alert social teams when negative sentiment correlates with product usage drops

Combine PostHog retention metrics with Sprinklr sentiment analysis to detect when declining product engagement matches social conversation trends. Surface insights automatically so teams can respond before churn accelerates.

Generate weekly reports correlating product funnel performance with social reach

Automatically pull PostHog conversion funnels alongside Sprinklr campaign performance metrics into unified reports. Show executives how social investment impacts product adoption without manual data stitching.

Capture social mentions of specific features to track product feedback loops

When Sprinklr detects brand mentions referencing product features, log those interactions in PostHog as custom events tied to user profiles. Build a complete picture of feature sentiment across product usage and social conversation.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize PostHog and Sprinklr with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands PostHog's event schemas and user properties alongside Sprinklr's channel structures and audience segmentation, so your product and social data stays in sync automatically.

AI that speaks both product analytics and social insights

Redbird maps PostHog event properties, cohort definitions, and feature flag states to Sprinklr's audience segments, campaign tags, and custom attributes without custom code. Our AI recognizes when a PostHog retention cohort should become a Sprinklr targeting audience, when session recordings reveal issues worth monitoring socially, and how to attribute social engagement back to product events. Changes to either system's data structure are detected and handled automatically.

Event-to-campaign mapping
Cohort-to-audience sync
UTM tracking reconciliation
Sentiment-to-behavior correlation
10×

faster than building custom scripts to sync product analytics with social platforms

No API documentation diving, webhook debugging, or data format translation

Auto-generated reports

Redbird can pull from PostHog and Sprinklr simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either PostHog or Sprinklr.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from PostHog into Sprinklr, or from Sprinklr back into PostHog. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any product event in PostHog or social interaction in Sprinklr—Redbird handles the rest.

PostHog
Triggers & Actions
Trigger

New cohort created or updated

When user segments are defined based on behavior, retention, or properties in PostHog.

Trigger

Feature flag rollout changes state

When a feature is enabled, disabled, or adjusted for specific user percentages.

Trigger

Funnel conversion rate crosses threshold

When conversion metrics drop below or rise above defined benchmarks in tracked funnels.

Action

Create or update user properties

Add custom attributes to PostHog user profiles based on external data or enrichment.

Action

Log custom event with properties

Send external events like social interactions into PostHog's event stream with full metadata.

Action

Tag users into behavioral cohorts

Automatically assign users to cohorts based on external conditions or cross-system activity.

Sprinklr
Triggers & Actions
Trigger

Campaign launched or status changed

When new social campaigns go live or existing campaigns are paused, completed, or modified.

Trigger

Brand mention matches keyword or sentiment

When social listening detects mentions with specific terms, hashtags, or sentiment scores.

Trigger

Engagement threshold reached on content

When posts exceed defined engagement levels like shares, comments, or reaction counts.

Action

Update audience segment membership

Add or remove contacts from Sprinklr audiences based on product behavior or external triggers.

Action

Create scheduled post with targeting

Queue social content across channels with audience and timing parameters set automatically.

Action

Add custom profile attributes

Enrich Sprinklr contact profiles with product usage data, lifecycle stage, or behavioral tags.

PostHog
+
Sprinklr

Ready to connect your stack?

Sync PostHog product analytics with Sprinklr social insights in minutes. Connect your tools and let Redbird AI handle the data work so your teams can focus on growth, not manual exports.

Get started → Book a demo