Connect Pluto and
PostHog with AI

Automatically sync streaming viewership data from Pluto into PostHog for unified product analytics. Stop manually exporting viewer metrics, ad performance data, and content engagement stats—let Redbird AI keep your analytics stack in sync so you can understand the complete user journey from content discovery to ad interaction.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Pluto viewership events into PostHog for unified content analytics

Automatically capture stream starts, watch duration, content completions, and drop-off points from Pluto as custom events in PostHog. Connect streaming behavior with downstream product actions to understand how content consumption drives engagement and retention across your platform.

Push ad impression and completion data to PostHog event streams

Stream ad serving events, impressions, quartile completions, and skip behavior from Pluto into PostHog as granular user events. Build funnels and cohorts based on ad engagement to optimize monetization and understand how advertising affects viewer retention and content preferences.

Enrich PostHog user profiles with Pluto viewing preferences and content affinity

Automatically append channel preferences, genre affinity, average session length, and content category engagement from Pluto to PostHog user properties. Enable product teams to segment audiences based on streaming behavior and personalize experiences for different viewer cohorts.

Trigger PostHog feature flags based on Pluto viewer engagement thresholds

Activate or modify feature flags in PostHog when Pluto viewers hit specific engagement milestones—like watching 10+ hours, completing premium content, or showing binge-watching patterns. Roll out new features to your most engaged streaming audience segments first.

Create PostHog cohorts from Pluto channel and content performance segments

Automatically generate and update PostHog user cohorts based on Pluto viewing patterns—frequent viewers of specific channels, lapsed watchers, or users with high ad completion rates. Enable targeted A/B tests and product experiments for different streaming audience segments.

Alert teams when PostHog conversion events correlate with Pluto content drops

Monitor PostHog conversion funnels and session quality metrics, then cross-reference with Pluto content releases and channel updates. Notify product and content teams when new streaming content drives measurable lifts in downstream product engagement or sign-up rates.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Pluto and PostHog with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Pluto's streaming analytics architecture and PostHog's event-based product analytics model, automatically mapping viewership data to actionable product insights.

AI that speaks streaming analytics and product events

Redbird AI natively understands Pluto's viewership schemas—stream sessions, ad pods, content metadata, channel lineups, and audience segments. It automatically translates these into PostHog's event structure, user properties, and group analytics. Our AI maps viewing duration to session properties, ad interactions to custom events, and content preferences to user attributes without manual schema configuration. The system recognizes when to deduplicate streaming events, how to structure hierarchical content taxonomies, and when viewership metrics should update cohort membership or trigger feature flags.

Stream event mapping
Ad interaction tracking
Viewer cohort sync
Content property enrichment
10×

faster than building custom ETL between streaming platforms and product analytics

No webhook handlers, event transformation pipelines, or schema mapping documentation required

Auto-generated reports

Redbird can pull from Pluto and PostHog simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Pluto or PostHog.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Pluto into PostHog, or from PostHog back into Pluto. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any streaming event in Pluto or any product analytics event in PostHog—Redbird AI keeps your content and product data connected.

Pluto
Triggers & Actions
Trigger

New stream session started

Fires when a viewer begins watching content on any Pluto channel or on-demand asset.

Trigger

Ad completion milestone reached

Triggers when an ad impression reaches 25%, 50%, 75%, or 100% completion thresholds.

Trigger

Content viewing threshold crossed

Activates when a user surpasses defined watch time, session count, or content completion benchmarks.

Action

Tag content with engagement metadata

Apply performance labels, audience segment tags, or monetization markers to streaming content based on analytics.

Action

Update viewer segment membership

Add or remove viewers from audience segments based on behavioral patterns or engagement thresholds.

Action

Push custom analytics event

Send structured custom events to Pluto's analytics pipeline with enriched user or content context.

PostHog
Triggers & Actions
Trigger

Custom event tracked

Fires when PostHog captures any defined custom event like sign-ups, purchases, or feature usage.

Trigger

User enters or exits cohort

Triggers when a user's behavior qualifies them for or removes them from a defined cohort segment.

Trigger

Feature flag evaluation changed

Activates when a user's feature flag status changes based on properties, experiments, or rollout rules.

Action

Create or update user properties

Set custom user attributes in PostHog profiles with enriched data from external systems.

Action

Send custom event with properties

Track structured events in PostHog with custom properties, timestamps, and user context.

Action

Update cohort membership criteria

Modify cohort definitions or manually add/remove users from behavioral segments for targeting.

Pluto
+
PostHog

Ready to connect your stack?

Connect Pluto and PostHog in minutes to unify streaming analytics with product insights. Redbird AI handles the complexity so your team can focus on understanding viewers and optimizing experiences.

Get started → Book a demo