Redbird AI syncs Pinterest Ads campaign data with ZoomInfo's B2B intelligence to enrich audiences, identify high-intent accounts, and optimize targeting without manual exports or CSV uploads. Stop switching between platforms to understand which companies are engaging with your ads.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When someone converts on a Pinterest ad, automatically look up their company in ZoomInfo and append industry, employee count, revenue, and technology stack data. Surface which accounts are responding to creative campaigns and enrich your understanding of B2B audiences discovering your brand on Pinterest.
When ZoomInfo detects buying intent signals for target accounts, automatically create or update Pinterest custom audiences for ABM campaigns. Reach decision-makers at high-intent companies during their discovery and research phase on Pinterest with tailored promoted content.
Monitor Pinterest ad engagement and cross-reference visitors against ZoomInfo's company database. When an enterprise or target account engages with promoted pins, trigger alerts with enriched contact data so sales can follow up while interest is high.
Push Pinterest ad conversion events back to ZoomInfo account records to build a complete view of touchpoints. Track which accounts discovered your solution through Pinterest content and measure the platform's contribution to pipeline across your target account list.
Build Pinterest custom audiences based on ZoomInfo technographic data like current technology stack, vendor spending, and implementation signals. Target companies using competitor solutions or complementary technologies with relevant product catalog ads and promoted content.
Combine Pinterest campaign performance metrics with ZoomInfo firmographic enrichment to analyze engagement by industry vertical, company size, and revenue band. Identify which B2B segments respond best to Pinterest creative and optimize catalog ad targeting accordingly.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Pinterest Ads and ZoomInfo with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Pinterest's campaign and conversion structures alongside ZoomInfo's account intelligence schemas, so you can connect ad performance to real company data.
Redbird's AI natively understands Pinterest's campaign hierarchies, conversion pixel events, and audience structures, plus ZoomInfo's company profiles, intent topics, and contact records. It automatically maps ad engagement signals to firmographic attributes, resolves website visitors to ZoomInfo accounts, and handles mismatches between Pinterest user data and B2B company intelligence. No need to build custom matching logic or maintain complex field mappings between advertising platforms and sales intelligence tools.
faster than exporting Pinterest data and manually matching to ZoomInfo records
Redbird can pull from Pinterest Ads and ZoomInfo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Pinterest Ads or ZoomInfo.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Pinterest Ads into ZoomInfo, or from ZoomInfo back into Pinterest Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Pinterest campaign event or ZoomInfo intelligence signal and take action in either platform.
Fires when a user completes a conversion event from a promoted pin or shopping ad.
Triggers when campaign or ad group spending crosses a defined budget amount.
Fires when a user is added to a Pinterest custom or actalike audience.
Build new audience segments or add/remove users from existing Pinterest audiences.
Adjust campaign spending limits or pause/activate campaigns based on performance thresholds.
Create or update conversion tracking events for attribution and optimization.
Fires when ZoomInfo identifies buying intent activity for accounts in your target list.
Triggers when a company is added to a saved account list or territory in ZoomInfo.
Fires when new contact details, job changes, or firmographic data becomes available.
Append Pinterest engagement metrics and conversion events to ZoomInfo account profiles.
Create or update saved account lists in ZoomInfo based on ad engagement behavior.
Write campaign attribution data or engagement scores to custom account attributes.
Stop manually reconciling Pinterest ad data with B2B intelligence. Let Redbird AI connect Pinterest Ads and ZoomInfo so you can identify and target high-intent accounts automatically.