Connect MongoDB and
Salesforce Marketing Cloud with AI

Redbird AI syncs customer data, product events, and behavioral signals from MongoDB directly into Salesforce Marketing Cloud. Stop writing custom ETL scripts to build audiences and personalize campaigns—let AI handle the mapping and transformation automatically.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync product event collections to Marketing Cloud contact records

Automatically sync product usage events, browsing behavior, and transaction history stored in MongoDB into Marketing Cloud subscriber attributes. Keep customer profiles enriched with real-time behavioral data to power personalized journeys without manual exports or custom integrations.

Build dynamic audience segments from nested document queries

Query MongoDB for users matching complex criteria—like multi-level cart data or nested preference objects—and sync matching records to Marketing Cloud data extensions. Update segments automatically as documents change, ensuring campaigns always target the right customers.

Capture campaign engagement back into customer event collections

Write email opens, clicks, and conversion events from Marketing Cloud back to MongoDB as structured event documents. Maintain a complete view of customer interactions in your operational database for real-time personalization and product analytics.

Enrich subscriber profiles with aggregated product usage metrics

Calculate engagement scores, product affinity, and lifetime value from MongoDB aggregation pipelines and push results to Marketing Cloud subscriber attributes. Enable marketers to segment and personalize without querying production databases directly.

Archive campaign performance data to long-term document storage

Export send, engagement, and conversion metrics from Marketing Cloud into MongoDB collections for historical analysis and compliance. Store nested campaign hierarchies and journey performance in flexible document format alongside operational data.

Alert teams when high-value customer behavior triggers marketing actions

Monitor MongoDB change streams for critical events—like cart abandonment or subscription upgrades—and trigger automated journey entries in Marketing Cloud. Close the loop between product usage and marketing response in real time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize MongoDB and Salesforce Marketing Cloud with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands MongoDB's document structure and Marketing Cloud's data extension schemas, automatically mapping between nested JSON and relational subscriber data.

AI that speaks both document databases and marketing platforms

Redbird reads MongoDB collection schemas, understands nested arrays and embedded documents, and translates them into Marketing Cloud's data extension structure. The AI handles field mapping between BSON types and subscriber attributes, flattens complex documents when needed, and builds aggregation pipelines that summarize behavior into campaign-ready segments. No need to write custom code to bridge document-oriented data with Marketing Cloud's relational model.

Document-to-relational mapping
Nested array flattening
Aggregation pipeline generation
Change stream monitoring
10×

faster than building custom MongoDB-to-SFMC ETL pipelines

No Node.js scripts, API middleware, or scheduled batch jobs to maintain

Auto-generated reports

Redbird can pull from MongoDB and Salesforce Marketing Cloud simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either MongoDB or Salesforce Marketing Cloud.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from MongoDB into Salesforce Marketing Cloud, or from Salesforce Marketing Cloud back into MongoDB. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any document change in MongoDB or campaign event in Marketing Cloud—Redbird handles the automation across both systems.

MongoDB
Triggers & Actions
Trigger

Document inserted

Fires when a new document is added to a specified MongoDB collection.

Trigger

Document updated

Triggers when fields change in existing documents, with optional field-level filtering.

Trigger

Change stream event

Monitors real-time change streams for inserts, updates, deletes, or replacements.

Action

Insert document

Create new documents in a collection with mapped data from Marketing Cloud.

Action

Update document

Modify existing documents by ID or query criteria, updating specific fields.

Action

Run aggregation pipeline

Execute aggregation queries to calculate metrics and return summarized results.

Salesforce Marketing Cloud
Triggers & Actions
Trigger

Email sent

Fires when Marketing Cloud sends an email to a subscriber.

Trigger

Email opened or clicked

Triggers on subscriber engagement events like opens, clicks, or bounces.

Trigger

Journey entry

Fires when a contact enters a specific Journey Builder automation.

Action

Upsert to data extension

Add or update subscriber records in a data extension based on primary key.

Action

Trigger send definition

Initiate a transactional email or message send to specified subscribers.

Action

Update contact attributes

Modify subscriber profile fields or preference attributes in All Subscribers.

MongoDB
+
Salesforce Marketing Cloud

Ready to connect your stack?

Sync MongoDB and Salesforce Marketing Cloud in minutes. Stop building custom integrations and let Redbird's AI handle the data flow between your operational database and marketing platform.

Get started → Book a demo