Redbird AI syncs your data pipelines with marketing execution automatically. Stop manually exporting audience lists, copying campaign metrics into dashboards, or writing custom scripts to trigger journeys from pipeline completions.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When your Airflow DAG finishes building customer segments in your data warehouse, automatically push those audiences to Salesforce Marketing Cloud data extensions. Marketing can trigger journeys immediately without waiting for manual exports or file transfers.
Launch personalized Marketing Cloud journeys the moment your Airflow pipeline finishes calculating churn scores, product recommendations, or propensity models. Activate insights while they're fresh without manual coordination between data and marketing teams.
Extract email opens, clicks, conversions, and journey metrics from Salesforce Marketing Cloud into your data warehouse on a scheduled basis. Feed marketing performance data into your unified attribution models and customer analytics pipelines without custom API integrations.
Monitor campaign send volumes and trigger Airflow notifications when activity spikes unexpectedly. Data teams can investigate upstream data quality issues or pipeline errors before they impact large-scale campaigns.
After your Airflow DAG enriches and processes historical subscriber data, automatically archive the raw Marketing Cloud exports to S3 or long-term storage. Maintain compliance and audit trails without manual file management.
When your Airflow pipeline updates product inventory, pricing, or catalog metadata, push those changes to Marketing Cloud contact attributes and data extensions. Keep promotional content accurate and personalized without stale product data.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Airflow and Salesforce Marketing Cloud with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Airflow DAG execution patterns and Salesforce Marketing Cloud's data extension schemas, journey triggers, and contact models — so your orchestration and activation systems stay in sync.
Redbird automatically maps your Airflow task outputs to Marketing Cloud data extensions, subscriber attributes, and journey entry sources. The AI understands DAG run states, task dependencies, XCom variables, and can translate them into Marketing Cloud API calls, SOAP operations, or file drops. Whether you're syncing audiences, triggering automations, or pulling engagement metrics, Redbird handles schema mapping and error handling without brittle custom code.
faster than building custom Airflow operators for Marketing Cloud APIs
Redbird can pull from Airflow and Salesforce Marketing Cloud simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Airflow or Salesforce Marketing Cloud.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Airflow into Salesforce Marketing Cloud, or from Salesforce Marketing Cloud back into Airflow. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Airflow pipeline event or Marketing Cloud campaign activity — Redbird handles the orchestration between data orchestration and marketing execution.
Trigger workflows when any Airflow DAG finishes successfully, including specific task completion states.
Start processes when specific Airflow tasks fail, retry, or exceed duration thresholds.
React when Airflow tasks push specific values to XCom for cross-task communication.
Initiate Airflow pipeline executions with specific configuration variables or execution dates.
Programmatically update Airflow task states based on external validation or business logic.
Modify Airflow DAG pause states, task pool assignments, or variable values dynamically.
Start workflows when Marketing Cloud journeys finish sending, encounter errors, or reach specific milestones.
Trigger actions when subscriber counts in specific data extensions exceed thresholds or drop unexpectedly.
React to email opens, clicks, unsubscribes, or conversion events in real-time or on schedule.
Add or update subscriber records in Marketing Cloud data extensions with fresh audience or attribute data.
Inject contacts into Marketing Cloud journeys using API-triggered entry events with custom data payloads.
Modify subscriber profile fields, list memberships, or suppression statuses based on external data signals.
Connect Airflow and Salesforce Marketing Cloud in minutes. Let Redbird handle the pipeline-to-campaign orchestration so your data and marketing teams can focus on strategy, not integration code.