Connect Amazon S3 and
Salesforce Marketing Cloud with AI

Redbird AI syncs customer data, enrichment files, and campaign assets between your data lake and marketing platform. Stop manually uploading audience CSVs, exporting reports for analysis, or building custom ETL scripts to keep marketing data current.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync customer attribute files from S3 into Marketing Cloud data extensions

Automatically import enriched customer profiles, predictive scores, and behavioral segments stored in S3 into Marketing Cloud data extensions. Redbird monitors your S3 bucket for new or updated files, maps columns to your data extension schema, and handles incremental updates without overwriting existing subscriber data.

Export Marketing Cloud journey analytics and email metrics to S3 data lake

Push campaign performance data, subscriber engagement metrics, and journey analytics from Marketing Cloud into your S3-based data warehouse. Redbird extracts opens, clicks, conversions, and journey paths on schedule, organizing files by date and campaign for downstream analysis in Snowflake, Redshift, or analytics tools.

Enrich Marketing Cloud subscribers with third-party data stored in S3

Combine first-party subscriber records with demographic, firmographic, or purchase intent data from vendors who deliver files to S3. Redbird joins enrichment datasets to your Marketing Cloud subscribers by email or customer ID, creating comprehensive profiles for better segmentation and personalization.

Archive Marketing Cloud audience extracts and suppression lists to S3

Automatically backup audience segments, suppression lists, and data extension snapshots from Marketing Cloud to S3 for compliance, recovery, and historical analysis. Redbird exports data extensions on schedule, compresses and timestamps files, and organizes them in S3 with retention policies aligned to your governance requirements.

Update Marketing Cloud content blocks with personalization assets from S3

Sync dynamic content assets—product images, personalized recommendations, or localized messaging—from S3 into Marketing Cloud content builder. When your data science team generates new recommendation files or creative teams upload assets to S3, Redbird updates the corresponding content blocks for immediate use in campaigns.

Generate weekly campaign performance reports combining S3 and Marketing Cloud data

Pull Marketing Cloud send volumes, engagement rates, and conversion data, then join with product catalog, revenue, or customer lifetime value files from S3. Redbird creates unified campaign performance reports showing marketing attribution alongside business outcomes, delivered to stakeholders or visualization tools automatically.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon S3 and Salesforce Marketing Cloud with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both S3 file structures and Marketing Cloud data extensions, subscriber schemas, and API limits—so your audience data stays in sync without custom code.

AI that speaks S3 object schemas and Marketing Cloud data models

Redbird maps CSV, Parquet, and JSON files from S3 to Marketing Cloud data extensions, subscriber attributes, and contact records automatically. It detects schema changes in your S3 files and adjusts field mappings, handles Marketing Cloud's subscriber key requirements, and manages API rate limits during large imports. When exporting from Marketing Cloud, Redbird structures output files to match your data lake conventions—partitioned by date, compressed, and formatted for immediate querying.

Auto-map CSV columns to data extensions
Handle subscriber key matching
Detect schema drift in S3 files
Manage API throttling on large syncs
10×

faster than building custom SFTP scripts and data extension imports

No Python scripts, SFTP configuration, or Marketing Cloud API wrappers to maintain

Auto-generated reports

Redbird can pull from Amazon S3 and Salesforce Marketing Cloud simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon S3 or Salesforce Marketing Cloud.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon S3 into Salesforce Marketing Cloud, or from Salesforce Marketing Cloud back into Amazon S3. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from new files landing in S3 or campaign events in Marketing Cloud—Redbird handles the rest.

Amazon S3
Triggers & Actions
Trigger

New file uploaded to S3 bucket

Trigger when audience files, enrichment data, or assets arrive in specified S3 folders.

Trigger

File modified in S3 location

Detect updates to existing customer data files or content assets for re-sync.

Trigger

Scheduled S3 bucket scan

Check for new or changed files on a recurring schedule for batch processing.

Action

Write formatted file to S3

Export Marketing Cloud data as CSV, JSON, or Parquet and store in S3 with custom naming.

Action

Archive object to S3 with metadata

Backup data extension snapshots or campaign exports with timestamps and tags.

Action

Update existing S3 object

Overwrite or append to existing report files with latest Marketing Cloud metrics.

Salesforce Marketing Cloud
Triggers & Actions
Trigger

Journey activity completed

Start workflows when subscribers reach specific journey milestones or exit points.

Trigger

Data extension row added or updated

React to new subscriber records or attribute changes in Marketing Cloud data extensions.

Trigger

Email send or engagement event

Trigger on campaign sends, opens, clicks, or conversions for real-time response.

Action

Upsert rows to data extension

Insert new subscriber records or update existing ones with enrichment data from S3.

Action

Create or update contact attribute

Write customer attributes from S3 files directly to subscriber profiles for personalization.

Action

Update content builder asset

Sync images, HTML blocks, or recommendation data from S3 into reusable content blocks.

Amazon S3
+
Salesforce Marketing Cloud

Ready to connect your stack?

Stop building custom integrations between your data lake and marketing platform. Redbird syncs S3 and Salesforce Marketing Cloud so your teams work with current, complete customer data across every campaign.

Get started → Book a demo