Connect Mixpanel and
Workday with AI

Sync product analytics with HR and finance data automatically. Stop exporting Mixpanel events to CSV, manually matching user IDs to employee records, and building one-off reports that combine product engagement with workforce metrics.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync product usage metrics to employee records for performance reviews

Automatically append Mixpanel feature adoption and engagement scores to Workday employee profiles. Surface which teams are power users of internal tools and which need additional training. Keep performance data current without manual export-import cycles.

Alert HR when new hires haven't activated key product features

Monitor Mixpanel events for employees in their first 90 days and flag low engagement to managers in Workday. Trigger onboarding interventions automatically when adoption lags behind cohort benchmarks.

Build weekly executive reports combining product engagement and headcount data

Pull active user counts and feature adoption from Mixpanel alongside department size, new hires, and attrition from Workday. Generate automated reports showing product metrics per team, cost center, or business unit without joining datasets manually.

Enrich Mixpanel user profiles with department, role, and tenure from Workday

Automatically sync employee attributes from Workday into Mixpanel user profiles for segmentation. Analyze product usage by job level, department, location, or hire date without maintaining duplicate data sources.

Archive product usage data by employee when processing offboarding in Workday

When an employee is terminated in Workday, automatically snapshot their Mixpanel activity history and store it for compliance. Ensure you retain behavioral data for departing users before deprovisioning accounts.

Update Mixpanel cohorts when org structure changes in Workday

Sync department transfers, promotions, and team reassignments from Workday to keep Mixpanel segmentation current. Automatically refresh cohorts based on real-time org chart data without manual list updates.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Mixpanel and Workday with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Mixpanel's event schemas and user profiles alongside Workday's employee records and organizational hierarchies, so you can connect behavioral analytics with workforce data.

AI that maps product events to employee attributes

Redbird reads Mixpanel's event properties, user IDs, and cohort definitions, then matches them to Workday's employee records, org structures, and custom fields. The platform recognizes when a Mixpanel distinct_id maps to a Workday employee ID, and can join events to departments, cost centers, job profiles, and supervisory orgs. No manual field mapping or brittle SQL queries required.

Event-to-employee matching
Org hierarchy traversal
Custom property sync
Cohort segmentation by HR data
10×

faster than exporting Mixpanel CSVs and joining them to Workday reports in Excel

No data warehouse, no ETL scripts, no manual reconciliation

Auto-generated reports

Redbird can pull from Mixpanel and Workday simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Mixpanel or Workday.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Mixpanel into Workday, or from Workday back into Mixpanel. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Mixpanel or change in Workday, then take action across both systems.

Mixpanel
Triggers & Actions
Trigger

Event tracked

When a specific user action or product event is logged in Mixpanel.

Trigger

User enters cohort

When a user qualifies for a saved cohort based on behavioral criteria.

Trigger

Funnel conversion drops below threshold

When conversion rate for a defined funnel falls below a target percentage.

Action

Create or update user profile

Add or modify user properties in Mixpanel with data from external systems.

Action

Export cohort to CSV or warehouse

Extract a list of users matching cohort criteria and send to storage or downstream tools.

Action

Query events by property

Retrieve event data filtered by specific properties, date ranges, or user segments.

Workday
Triggers & Actions
Trigger

Employee hired

When a new employee record is created and onboarding begins in Workday.

Trigger

Employee terminated or offboarded

When an employee's status changes to terminated or their end date is reached.

Trigger

Job change or promotion

When an employee's job profile, title, or supervisory org is updated.

Action

Update employee custom field

Write data to a custom attribute on an employee record for tracking or reporting.

Action

Create worker profile or contingent record

Add a new employee or contractor record with specified attributes and org assignment.

Action

Export headcount or org data

Pull employee counts, org structure, or workforce metrics for analysis or dashboards.

Mixpanel
+
Workday

Ready to connect your stack?

Start syncing Mixpanel product analytics with Workday employee data today. Build the workflows your team needs without engineering bottlenecks or manual reporting.

Get started → Book a demo