Connect Mailchimp and
PostgreSQL with AI

Redbird AI syncs your Mailchimp campaign data, subscriber activity, and audience segments directly into PostgreSQL. Stop exporting CSVs and writing custom scripts to centralize your email marketing data. Automate the flow from campaign sends to queryable tables.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync campaign performance metrics to PostgreSQL for unified marketing analytics

Automatically stream Mailchimp campaign sends, opens, clicks, and unsubscribes into PostgreSQL tables. Join email performance data with product usage, revenue, and customer support metrics. Build dashboards and attribution models on complete customer engagement data.

Archive subscriber list snapshots to PostgreSQL for compliance and historical analysis

Capture daily or weekly snapshots of your Mailchimp audience segments with full tag, field, and consent metadata. Maintain a time-series record of list growth, churn, and segment evolution. Meet data retention requirements while enabling cohort and trend analysis.

Trigger Mailchimp campaigns based on PostgreSQL data events and user milestones

Monitor your PostgreSQL tables for customer lifecycle events like trial expirations, usage thresholds, or purchase anniversaries. Automatically add users to targeted Mailchimp segments or trigger personalized email sequences. Close the loop between product behavior and email nurture without manual exports.

Enrich Mailchimp subscriber profiles with product and behavioral data from PostgreSQL

Pull customer attributes, feature adoption flags, and LTV scores from your application database into Mailchimp merge fields and tags. Enable hyper-targeted segmentation based on real product usage. Keep email personalization synchronized with your source-of-truth customer data.

Generate automated email engagement reports by joining Mailchimp and PostgreSQL data

Combine Mailchimp campaign metrics with customer segments, revenue data, and support tickets stored in PostgreSQL. Automatically calculate campaign ROI, segment performance, and email-attributed conversions. Deliver scheduled reports to stakeholders without manual SQL work or spreadsheet joins.

Alert marketing teams when Mailchimp engagement drops for high-value PostgreSQL segments

Monitor email engagement rates for VIP customers, enterprise accounts, or at-risk cohorts identified in PostgreSQL. Trigger Slack notifications when open rates fall below thresholds for revenue-critical segments. Surface disengagement signals before they impact retention.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Mailchimp and PostgreSQL with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Mailchimp's campaign structure, member schemas, and engagement events alongside PostgreSQL's relational tables, data types, and indexing strategies.

AI that maps Mailchimp campaigns to PostgreSQL schemas automatically

Redbird reads Mailchimp's nested JSON responses for campaigns, automations, and member activity, then intelligently maps them to normalized PostgreSQL tables with proper foreign keys and indexes. The system handles Mailchimp's merge field variations, tag structures, and custom segment logic, creating queryable schemas that preserve relationships between campaigns, sends, and subscriber actions. When syncing back to Mailchimp, Redbird validates field types, respects list hygiene rules, and manages bulk update limits without manual intervention.

Auto-normalize nested campaign data
Map merge fields to table columns
Preserve subscriber history integrity
Handle bulk upserts efficiently
10×

faster than building custom ETL scripts to sync Mailchimp and PostgreSQL

No API wrappers, schema mapping logic, or incremental sync management required

Auto-generated reports

Redbird can pull from Mailchimp and PostgreSQL simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Mailchimp or PostgreSQL.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Mailchimp into PostgreSQL, or from PostgreSQL back into Mailchimp. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from campaign sends and subscriber updates in Mailchimp, or data changes and scheduled queries in PostgreSQL.

Mailchimp
Triggers & Actions
Trigger

Campaign sent

Fires when a new email campaign is sent to a list or segment.

Trigger

Subscriber added or updated

Triggers when a contact is added to a list or when merge fields are modified.

Trigger

Email engagement event

Fires on specific subscriber actions like opens, clicks, or unsubscribes.

Action

Add or update subscriber

Create new contacts or update existing merge fields and tags in a Mailchimp audience.

Action

Add subscriber to segment

Assign contacts to static segments based on conditions or data from other systems.

Action

Update subscriber tags

Apply or remove tags to organize and segment subscribers dynamically.

PostgreSQL
Triggers & Actions
Trigger

Row inserted or updated

Fires when data is added or modified in a specified PostgreSQL table.

Trigger

Scheduled query result

Triggers based on the output of a recurring SQL query, like cohort identification or threshold checks.

Trigger

Record matches condition

Fires when a database row meets specific criteria defined in a WHERE clause.

Action

Insert rows

Add new records to PostgreSQL tables with data from Mailchimp or other sources.

Action

Update rows

Modify existing records based on key matching and conditional logic.

Action

Execute custom SQL

Run parameterized queries to perform complex updates, aggregations, or data transformations.

Mailchimp
+
PostgreSQL

Ready to connect your stack?

Sync Mailchimp campaigns with PostgreSQL analytics in minutes. Redbird AI handles schema mapping, incremental syncs, and bidirectional workflows so your team can focus on insights, not data plumbing.

Get started → Book a demo