Stop manually exporting social listening reports and copying insights into your CRM. Redbird AI syncs social intelligence from Synthesio directly into HubSpot contacts, companies, and deals—so your sales and marketing teams act on real-time consumer sentiment and brand conversation data.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull sentiment scores, share of voice metrics, and conversation themes from Synthesio into HubSpot contact records. Give sales teams social context on prospects before outreach. Surface which contacts are actively discussing your brand or competitors across social channels.
Monitor Synthesio for specific keywords, sentiment patterns, or conversation spikes that indicate buying intent. Automatically generate deals in HubSpot with pre-filled context, sentiment analysis, and source conversation links. Route opportunities to the right sales rep based on region or product mentioned.
Push HubSpot email campaign metrics, landing page conversions, and lead source data into Synthesio to correlate marketing activity with social conversation volume and sentiment shifts. Track how your owned campaigns influence earned social media discussions and brand perception.
Monitor Synthesio for negative sentiment mentions related to specific companies in your HubSpot database. Automatically notify account owners, CSMs, or marketing contacts via HubSpot tasks and notifications. Include sentiment breakdown, conversation excerpts, and trend analysis to enable rapid response.
Compile Synthesio's cultural trends, competitor share of voice, and emerging consumer behaviors into formatted reports stored as HubSpot notes or sent via automated emails. Schedule delivery to marketing leadership, product teams, or specific contact segments based on industry or persona.
When new products are created in HubSpot or campaigns are launched with specific keywords, automatically add those terms to Synthesio monitoring queries. Keep social listening aligned with your go-to-market calendar without manual query updates. Capture brand conversation data from day one of each launch.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize HubSpot and Synthesio with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands HubSpot's contact, company, and deal structures alongside Synthesio's social intelligence data model—so you can connect CRM workflows with real-time consumer insights.
Redbird maps Synthesio's sentiment scores, theme clusters, conversation volumes, and emotion analysis directly to HubSpot custom properties, company records, and contact timelines. Our AI recognizes when a Synthesio brand mention should update a contact record, create a task, or trigger a deal stage change. Transform unstructured social intelligence into structured CRM data your teams actually use.
faster than exporting Synthesio CSVs and manually updating HubSpot records
Redbird can pull from HubSpot and Synthesio simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either HubSpot or Synthesio.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from HubSpot into Synthesio, or from Synthesio back into HubSpot. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in HubSpot or Synthesio—from deal stage changes to sentiment spikes—and take action across both platforms.
Fire when a contact is added to a specific HubSpot list based on behavior, properties, or manual assignment.
Trigger when a deal moves to a new pipeline stage, such as qualified, proposal sent, or closed won.
Fire when key company fields change, like industry, employee count, or annual revenue.
Add new contacts or update existing records with sentiment scores, social metrics, or conversation context.
Attach timestamped notes with social intelligence summaries or create follow-up tasks for account teams.
Alert the contact owner, account manager, or specific team when social signals require attention.
Fire when sentiment for a brand, product, or keyword drops below or rises above a defined threshold.
Trigger when mentions or discussions about a topic increase significantly compared to baseline levels.
Fire when Synthesio's AI surfaces an emerging consumer behavior, trend cluster, or conversation theme.
Automatically update listening queries with new product names, campaign hashtags, or competitor terms.
Generate on-demand reports with sentiment breakdowns, share of voice, and conversation excerpts for specific topics.
Apply custom tags, classifications, or metadata to mentions based on CRM data like customer status or industry.
Sync HubSpot with Synthesio and turn social intelligence into actionable CRM data. Redbird AI handles the integration so your teams can focus on strategy, not data entry.