Sync product behavior data from Heap directly into Sprinklr campaigns and audience segments. Stop manually exporting user interaction data to inform social strategy. Redbird AI automates the flow from product analytics to customer experience orchestration.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When users complete key conversion paths in Heap, automatically add them to Sprinklr audience segments. Target engaged users with relevant social campaigns based on actual product behavior, not just demographics. Keep audience lists fresh without CSV exports.
Identify users who've adopted specific features in Heap and sync them to Sprinklr as custom segments. Launch targeted social campaigns announcing related features or upgrades to users already familiar with your product capabilities. Scale behavioral marketing beyond email.
When Sprinklr campaigns drive traffic spikes, Redbird monitors Heap for increased drop-off or friction points in conversion funnels. Alert social and product teams immediately when campaign audiences hit UX problems. Close the feedback loop between acquisition and activation.
Pull social engagement metrics, sentiment scores, and customer service interaction history from Sprinklr into Heap user profiles. Analyze how social brand affinity correlates with product usage patterns. Build richer behavioral segments that combine product and social data.
Automatically pull conversion funnel metrics from Heap and campaign performance from Sprinklr into unified reports. Show how social initiatives drive product engagement and where campaigns deliver users who convert. Stop stitching together data from two platforms manually.
Detect cart abandonment or drop-off at critical product moments in Heap and automatically build retargeting audiences in Sprinklr. Re-engage users across social channels with messaging tailored to where they left off. Turn behavioral analytics into immediate action.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Heap and Sprinklr with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Heap's event stream architecture and Sprinklr's unified customer profiles, automatically mapping product behavior to social engagement without custom code.
Redbird natively understands Heap's auto-captured interaction events, user properties, and retroactive segment definitions. It maps these to Sprinklr's audience profiles, campaign structures, and multi-channel orchestration logic. Our AI handles schema translation between behavioral event streams and customer profile attributes, so you can sync conversion cohorts to social audiences or enrich product data with sentiment scores without writing transformation scripts. Changes to either platform's data model are automatically detected and reconciled.
faster than building custom ETL between product analytics and social platforms
Redbird can pull from Heap and Sprinklr simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Heap or Sprinklr.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Heap into Sprinklr, or from Sprinklr back into Heap. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start from any product interaction in Heap or any social event in Sprinklr — Redbird handles the rest.
Fires when a user successfully moves through a defined funnel path in Heap.
Triggers when users enter or exit behavioral segments based on interaction patterns.
Fires when abandonment rate at a specific funnel step crosses a defined threshold.
Add custom properties to Heap user profiles based on data from external systems.
Modify Heap segment criteria programmatically based on external triggers or data changes.
Push specific user cohorts and their behavioral data to connected data warehouses.
Fires when new social campaigns go live or are scheduled across Sprinklr channels.
Triggers when brand or campaign sentiment scores move beyond defined positive or negative thresholds.
Fires when new support conversations are initiated through social or messaging channels.
Push user lists into Sprinklr audience segments for targeting across campaigns and channels.
Enrich Sprinklr customer profiles with product usage, conversion, or behavioral data.
Automatically generate and schedule social campaigns based on product behavior triggers or thresholds.
Stop manually bridging product analytics and social engagement. Connect Heap and Sprinklr with Redbird AI and turn behavioral insights into targeted customer experiences automatically.