Connect Heap and
PostgreSQL with AI

Redbird AI syncs behavioral event data from Heap directly into PostgreSQL tables, automatically handling schema mapping and incremental loads. Stop writing custom ETL scripts to move user interaction data into your warehouse—automate the entire pipeline with natural language.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Heap event data to PostgreSQL for custom behavioral analytics

Automatically stream all user interaction events from Heap into structured PostgreSQL tables. Redbird maps event properties to columns, handles schema evolution, and keeps your database continuously updated with the latest behavioral data for custom analysis.

Enrich PostgreSQL user records with Heap behavioral segments and scores

Pull behavioral segments and engagement scores from Heap and write them back to your PostgreSQL user tables. Combine product usage patterns with operational data to power personalization, lifecycle triggers, and account scoring directly from your database.

Archive Heap historical event data to PostgreSQL for long-term retention

Move older Heap event data into PostgreSQL for cost-effective long-term storage and compliance. Redbird handles batch transfers, partitioning by date, and indexing to keep archived behavioral data queryable without cluttering your analytics workspace.

Push PostgreSQL customer attributes into Heap for retroactive segmentation

Sync customer tier, subscription status, or account metadata from PostgreSQL into Heap as user properties. Enrich behavioral analysis with operational context so product teams can retroactively segment users by business attributes stored in your database.

Build automated product health reports combining Heap events and PostgreSQL data

Join Heap interaction data with PostgreSQL transaction records, support tickets, or account details to generate comprehensive product analytics reports. Redbird automatically runs queries across both systems and outputs unified datasets for dashboards and stakeholder reporting.

Trigger alerts when Heap conversion events match PostgreSQL business thresholds

Monitor Heap funnel completions or feature adoptions and cross-reference with revenue, usage limits, or contract data in PostgreSQL. Send alerts when behavioral patterns indicate upsell opportunities, churn risk, or capacity issues requiring immediate action.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Heap and PostgreSQL with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Heap's auto-captured event schema and PostgreSQL's relational structure, automatically mapping nested event properties to normalized tables without manual configuration.

AI that understands behavioral events and relational schemas

Redbird intelligently translates Heap's flexible event properties into PostgreSQL column definitions, handling data type conversions, nested JSON extraction, and incrementality. The AI recognizes common event patterns like page views, clicks, and form submissions, automatically creating appropriate indexes and partitions. When schema changes occur—new event properties, modified segments, or updated user attributes—Redbird adapts your PostgreSQL tables without breaking existing queries or requiring manual ALTER statements.

Auto-map event properties to columns
Handle nested JSON extraction
Manage schema evolution automatically
Optimize indexes for behavioral queries
10×

faster than building custom Heap-to-PostgreSQL ETL pipelines

No Python scripts, Airflow DAGs, or manual schema management required

Auto-generated reports

Redbird can pull from Heap and PostgreSQL simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Heap or PostgreSQL.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Heap into PostgreSQL, or from PostgreSQL back into Heap. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Heap behavioral event or PostgreSQL database change, and push results back to either system.

Heap
Triggers & Actions
Trigger

New event captured

Trigger when Heap captures a new user interaction event matching specific criteria.

Trigger

User enters segment

Trigger when a user qualifies for a behavioral segment based on interaction patterns.

Trigger

Conversion funnel completed

Trigger when a user successfully completes a defined conversion funnel in Heap.

Action

Create user property

Add or update custom user properties in Heap with enriched data.

Action

Track custom event

Send a custom event to Heap with specific properties and context.

Action

Update segment definition

Modify segment criteria in Heap based on external data or conditions.

PostgreSQL
Triggers & Actions
Trigger

New row inserted

Trigger when a new record is added to a specified PostgreSQL table.

Trigger

Row updated

Trigger when existing records in a table are modified or updated.

Trigger

Query result changes

Trigger when a defined SQL query returns different results than previous execution.

Action

Insert records

Add new rows to PostgreSQL tables with mapped data from Heap events.

Action

Update existing records

Modify records in PostgreSQL based on matching criteria and new values.

Action

Execute custom query

Run parameterized SQL queries for complex data operations or aggregations.

Heap
+
PostgreSQL

Ready to connect your stack?

Stop maintaining custom ETL scripts to sync Heap behavioral data into PostgreSQL. Let Redbird AI automate your product analytics pipeline so you can focus on insights, not infrastructure.

Get started → Book a demo